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• Basically a search engine searches the web using
• Don’t overstuff your page with keywords
• Images That Build You Links
• SEO is a fast-changing marketing activity
• SEO is Seriously Effortful Optimization
• Become relevant for your search terms
• Don’t worry if you don’t have formal training
• Some techniques are now largely ineffective
• Friendship Links are forever
• Always Add Value
• Be clear, truthful and accurate
• Fill in and validate every other piece of info
• It is more beneficial to go beyond the writing
• Keep on changing from time to time
• Take all the information you get
• Ranking Factors for You

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