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Ten business failure thinking errorsAuthor: Wang Jingjing? (micro-channel public account: shangyeguancha) before black Marco has written many cases of failure, a variety of business die, there is no ground gas died, have died blind expansion, team infighting died, resources inadequate die die strange, but it ultimately depends on the entrepreneur's wrong way of thinking, will lead to all kinds of die back, we summarize below black Marco likely lead to dozens of small defeat thinking errors, each entrepreneur carefully Control yourself, day three times daily. Thinking misunderstanding: overconfidence born many products of such entrepreneurs, for their products, have high self-confidence. Speaking competitors dismissive, never put the same kind of products in the eye, asked what the time advantage that the biggest advantage is his own team, that person, that the values ​​of these services need to compare things. Never go to track rival products, but also that the opponent always keep up myself, blind confidence in technology. Black Marco seen some of these entrepreneurs, even worse, critics questioned for goods not listen to that product is the best, no need to adjust. There are similar products slander. If you have more than one and thinking errors, please fastest amended true entrepreneur thinking good attitude is be confident, but not blind confidence. To defy opponents strategically, but tactically opponent. Product spectator can hear criticism and Tucao, can be good at learning other similar products excellent place, rather than on rival products Tucao. Thinking Myth: herd mentality herd mentality refers to affected individuals outside of crowd behavior, and in their perception, judgment, exhibits conform to public opinion or majority on understanding human behavior. This can be manifested in a number of entrepreneurs on the selection of projects. Demand and not from its own resources in the selected project start, but look what American entrepreneurs doing, what other entrepreneurs are doing. Follow what others do. While entrepreneurs to learn to take the trend, but that does not mean we should go with the flow herd. Many entrepreneurs often see what users need mouth and face, but the mobile Internet, O2O, 3D printing. Look at what others are doing, what followed, and continue to turn, the purpose of business is to follow others, do what popular. I once knew an entrepreneur, first do buy, buy down he turned to make electricity supplier, electricity supplier bubble and do O2O, the results of a few years is still in a very small scale. Classified information from the year World War II, the video wars, to buy the bloody, then a new wave of emerging hardware box wars, no not because of herd thinking errors committed entrepreneurs. Thinking Myth: procrastination thinking this is the most common one thought I saw. Strategy development is all the things indefinitely delayed. Once Nike Shoes a long time at a start-up companies, and then to the boss made a series he considers good advice, and it is solemnly recorded in their manuals. Then he said categorically that he should seek to change immediately, and repeatedly stressed that we should allow the company to promote a series of plans reborn. Then a month later, the founder once again picked up the books, very serious Black Marco that I must take action immediately, and then three months later he has a new idea, that we immediately implement a new plan, and then, until that company into the small case base defeat, I did not see him do his little book written his story. Many start-up companies responsible will be busy every day, so there are many things that make him delay, so over time, the discussion of Air Jordan XX8 each strategy will have to see implemented, a pleasure all strategic have become spiritually. Therefore, when determining a plan to do it immediately. Thinking Myth: Team harmony thinking most teams fail not quarrel every day team, but every day there is no bickering and disagreement team. Many founders of start-up companies too believe in the principle of majority rule, rather than believe in their Air Jordan 12 own judgment and intuition. They rely on other people to make a decision with them, and then most of them feel the best way to decision-making, but it ignores a very important inertia of thinking, everyone decisions are in their best interest to rely on the most convenient way to go comments, there is little benefit to the company from the perspective of asking questions. If there is one day venture company found, the entire company to maintain a high degree of consistency of inertia, we all agreed that the founder of views and reached a good consensus, so you should be careful, you've probably caught the entrepreneurial thinking errors. Thinking Myth: slack thinking Entrepreneurship is a long road, a lot of entrepreneurs just made a little success on the emergence of slack thinking. Many entrepreneurs still can be hard at the beginning, every day can keep more than six days and 12 hours of work, but once a day, to get a success on stage after the final defeat find many entrepreneurs plunged into slack thinking, slow Slow found in the office did not see a silhouette, places frequented by all kinds of speech, teaching the rules of success, to participate in a variety of meetings, and the company's business problems have emerged during this period, while the entrepreneurs did not perceive. Like Nike Lunar Haze the frog in warm water final, in anesthesia being lax with their company's future to put an end to. Thinking Myth: ignore the basic probability of thinking every entrepreneur thinks he will be the next Baidu or Tencent or Alibaba. Basically every entrepreneur is thought to be such a giant, but as long as carefully calculate the probability of success or failure, or be able to do probability lottery probability is not as good as the company's listing, so when a lot of entrepreneurs started to talk of the beginning talk about the definition of success and the future when the purpose is to be listed, you may already be thinking of failure to enter into a dilemma, because it is listed on a lucky thing too, but ignored probability theory thinking, but blindly to enlarge the company's vision, but there is a great chance to firm mortality. So, every entrepreneur must calculate the probability of success in the end to have Nike Lunar Haze much, not too expect to be the next Google or Baidu. After all, it would leave a successful reality closer. Thinking Seven Mistakes: Excessive believe the experience of thinking among the decision-making in addition to relying on others to believe that the experience of thinking, there is another way of thinking. Before thinking to prove that share a classic story: Once an indigenous inhabitants on the island in World War II air-dropped supplies and survival depend on, whenever they see wearing radio air coming, you know there is food to eat. After World War II, no drop, they still want free food, so it wears a radio sitting on a high place, waiting for the arrival of food, however, we have no food came. This story shows that people like to use past experience to determine what is happening now, and many entrepreneurs obsessed with past experience, like the experience of studying other successful entrepreneurs, accustomed to thinking with the wrong arm before to guide their learning themselves, the results of past habits of thinking no longer apply, as indigenous people in front of the story, as the external environment has changed, but the change did not find the environment. Ultimately suffered a failure. Thinking Error Eight: Self 利思维 This is often an error occurs in the body of the founder. A business enterprise entrepreneurs tend to all success, thanks to them, the product is good is that they have common sense, good team is his leadership and good performance is strong own sales ability. You can succeed because of their own reasons while ignoring the team's credit. In all the places are just thinking about their own benefit, when thinking thinking all the time in these areas, an entrepreneur also from their own failed error not far away, the whole team will be discord. Not form cohesive, because, unfair is the biggest obstacle teams all failed, and self-interest are the root causes of inequity. Thinking Myth 9: stubborn thinking direction for their business, knowing that the incorrect nor turn. Even if the project has been unable to maintain or stubborn adherence to the one direction of the project, rather than using lean thinking entrepreneurs realize small run, continuous trial and error. For their own mistakes and Kids Shoes product direction error correction ,, and does not want to listen to the views of subordinates, sustained according to their own thinking. Many entrepreneurs due to their excessive self-confidence and stubbornness into the environment, and ultimately lead to failure. Thinking Ten Mistakes: unforeseen black swan black swan event Misconceptions market entrepreneurs will encounter a problem, that is the case under all the conditions are met, we are still encounter this problem. So thinking among entrepreneurs should always maintain for black swan possible vigilance and response. When the black swan appears, entrepreneurs want a good all ways and Air Jordan 18 means to cope. Of course, business failure is far from the only 10 dilemma of thinking, there are more failures of other factors, but in small losses among these factors are the most typical factors.