Sony launched new smatphone "wena". This product is a fusion
of digital and analog. Sensors are equipped inside the belt,
on the other hand the display is traditional structure.

What we can do with this watch are "notifications", "electronic
money" and "record of activity". Therefore we cannot use this watch
like apple watch. We cannot read e-mail on the watch displays.
We cannot select music by touching the displays. We cannot look at
pictures on our lists.

However the display is analog, so Sony intends to form affiliation
with popular watch brands, and they intend to sell variety of
watch design with brand logo.

I think this functions are not enough. I hear from apple watch
users that they became not to use iphone because they can read
e-mail quickly. This behavior changes lifestyle to use mobile devices.
But "notification" function is not enough to change behavior.
There are a lot of substitution products.

I expect Sony more to make innovatioe product that change our lives
more useful and pleasant.