Newell buds: small shop super assistant! The entry consists of a dark horse i investment and financing platform exclusive debut of network marketing has always been something large enterprises, large companies have official microblogging afford navy, play in this topic , while medium businesses to rely on the way and buy the site and information classified sites of cooperation, to marketing their goods and services to the network. As for small shops, they essentially are isolated outside the network marketing. Conceptual Newell buds, is to help small shops were also able to access the Internet marketing. Newell shoot through the line collecting store resources online fashion show preliminary operations, rapid accumulation of a large number of stores of resources, while Newell shoots users will have the wisdom bud card, you can shoot in and Newell cooperation small shops enjoy discounts consumption.
Conceptual Newell buds are good, but the execution, there are still loopholes. 1. independent businesses can not upload or update shop information. Collection of shops under Newell shoot mode, although this line can quickly gather from the initial online information resources, but this model is undoubtedly not last long, and is a violation of the network model. Newell buds should open as soon as the business registration Upload platform independent, so that after completion of the initial operation, you can save the cost of cosplay costumes for "cosplay vampire knight " sale access to the shops, and there is no physical store can introduce some small electricity supplier. 2. Newell shoot no mobile Internet DNA. For small shops, the radiation they serve only a maximum radius of 2-3 kilometers, imagine that you are willing to go to a small shop to buy a bottle of water, or go to a stall to buy a pancake, but it took more than 20 minutes?
So, since positioned itself as a small shop assistant, with LBS Push accurate positioning, marketing strategy ought to be the most suitable for Newell shoots. Because consumers may be willing to spend an cosplay xxxholic hour to an upscale specialty restaurant, but do not want to spend ten minutes to go to a distant small shops, small shops and services because of too high can replace, without precise positioning push, difficult to capture the hearts of consumers. By the author of this article i Wei yan original dark horse