Thomas Friedman on his new book 'Hot, Flat and Crowded'
http://fora.tv/2008/10/30/Thomas_Friedman_Why_We_Need_a_Green_Revolution
Friedman points out 5 major BIG ISSUES which are,
1, Energy and Natural Resources Supply and Demand
...while Americans reduce energy cunsumption, China's cities are growing like Rockets, consuming way more energy than that of American reduction. Overall, we aren't going green at all.
2. Petrodictatorship
...in a petrol state, peace will be determined by oil prices; when it's up, people are angry; when it's down, there'll be peace. That's a fact.
3. Climate Change
...rather than saying "Global Warming", call it "Global Weirding", because climate change doesn't mean that it's only getting hotter; it's getting more weird.
4. Energy Poverty
...no access to energy means no access to Google means no access to the latest information or research currently going on. That'll lead to a major fallback.
5. Biodiversity Loss
...China's trying to mate two 80 years old and 100 years old turtles; it's the last 2 of its kind. That's the reality we're facing today.
and points out that we need the "Green Revolution".
While people argue "We already have a Green Revolution", Friedman points out that "there was no revolution where no one loses".
However, this time, the Green Revolution led by companies, are telling that everyone is a winner in this revolution; we have green energy, green petrol, and green products. Buy it; you are joining the revolution.
Friedman refers that statement to that we are having a "Green Party"; it's no revolution, but a party.
Countries, agreeing to the Kyoto Protocol, well, that's not exactly how revolutions happen. It's almost impossible that all countries reduce 5 percent energy consumption by year 2012 or whatever. That's unnatural. The place, where real movements occur, is among private companies and organizations.
So, how does the revolution happen?
He enhances on the importance of "price tagging"; right price signals as right incentives. Without them, there'll be no revolution.(This bit, please watch the video.)
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Well, recently, I watch these kinds of video alot. I see them in places like www.ted.com or http://www.gelconference.com or www.fora.tv and so on.
I am always impressed by all the unique speakers approaching similar set of questions in their very own ways.
However, as I see more of them, the less I get impressed by each talk; she has the point, ok, next.
That's partly because, their talk is not affecting my life. They don't interfere. I see them, I live a life totally unrelated to it. I see that as a problem. I'm missing something. Listening to all these valuable talks, and I'm doing nothing myself.
That's when I decided to think practically; what's the My Life Version(MLV) of this talk. I have to interpret the story into my scale to actually have a grasp to it.
Well, how to fix global warming is too big for me, so I make it into a MLV trouble. That'll be like to think "I don't know about global warming, that's a trouble". Because if I don't have my version of explaining that global warming is bad, I can't take any action to make a change...
...I'm losing it myself,lol
I might end it here.
So, basically, the way to approach big themes like global warming, is to think the theme in a MLV model; how is this problem actually affecting Me practically?
That's all for now.
Cheers
Joe

