Domain investment, or the buying of domain names for profit, has been an internet marketing "insider secret" for a number of years. When the internet was young, for example, enterprising spirits grabbed the domain names of popular companies and resold them when those companies came knocking. In fact, stories abound on the net about domain names selling for thousands - and even millions - of dollars each. In 2006 alone, domain names such as "diamonds.com" and "cameras.com" sold for a combined $9 million dollars. There is no question that many people have made a bundle selling domain names, including "Domain King" Rick Schwartz, who has made up to $2,000,000 a year through domain investment.
Can you make money selling domain names$%: Unless you're very lucky or already a proficient internet marketer, your chances are not great that you will be able to find a profitable domain name which hasn't been taken. Many analysts emphasize that investing in domain names is no longer a "walk in the park" and that real "killings" in domain investment are few and far between. There is doubtlessly much competition in the field of ever-dwindling dot.com domain names, and even in the less used ones as well, such as .net, .info, .biz, .ws, etc.
Nevertheless, creative entrepreneurs have not let those facts slow them down, and certain "domain profiteers" have flaunted conventional wisdom and continued to profit in domain investment. Without detailed instructions from such experts with a proven track record, however, chances of failure are high enough to discourage the novice without deep pockets. The good news is that those who wish to enter the lucrative domain-name business can apply a multipart strategy with the following in mind:
- Buying and selling domain names for a profit
- Acquiring expired domain names and channeling their traffic to other sites
- Parking domains for passive income