Orchid Pavilion potential IPO Women Air Jordan 7 roadshow PPT (full text)Source: i stocks [REVIEW] Beijing May 27 news, foreign electricity supplier website Orchid Women Air Jordan 7 Pavilion bound on June 6 日 (周四) on the New York Stock Exchange, the issue price range of $ 8.5-10.5 financing amount of between 70.55 million and 87.15 million US dollars between, at an issue price of 9.5 US dollars price range of intermediate calculations, the market value of $ 465 million, the company has started this week, IPO Roadshow, i Stocks Orchid Pavilion potential special roadshow will make the following documents Chinese Notes for investors: I. Overview - the largest foreign trade B2C website - dedicated category: clothing, parts accessories, home and garden - the rapid growth: 2012 revenue of $ 200 million, year on year growth of 72% - owned Under the brand Nike Shoes and OEM strategy, gross margin up to 42% in 2012 --2012 two profitable in the fourth quarter, investment highlights global online shopping opportunities, in order to bring unique value, supply chain innovation, business means big data support under experienced management team 1. Global online retail market is broad online shopping market in 2012 was $ 521 billion, over the next four years the growth Nike Air Max 90 Hyperfuse (Women rate will reach 18%; global penetration rate is still low, accounting for overall retail share of online retail are not to 10% 2 user value clothing sector brought Orchid Pavilion potential: over 4300 unique design, personalized custom selection, low prices, from 10 to 14 days to complete the customization, 2-5 days delivery home and garden accessories Area: over 7000 styles light products, like faucet 1900, 3000-style wallpaper, more than 1000 kinds of accessories ...... market is highly sensitive: consumer attention Nike LeBron 10 and tastes change rapidly, product life cycles are getting shorter, increasingly The more users are willing to try new stuff 3. Supply Chain Innovation highly personalized custom, low-volume operations, short production cycle, diversification of choice for operators under 4. Large data support the use of Internet data, we found that demand, filtration needs, as well as proof 5. Three people demand, growth strategy and experienced management team and globalization - increased selection of products - increased online channels - increase repeat purchase - increase brand awareness 1. Increase the category have chosen to increase the category: the user is willing to diversify expenditure category, customization opportunities, offline channel efficiency is not high, the global supply chain is not perfect category 2. Multi-channel platform to increase global market penetration increases the existing Nike Air Max 2014 Women main, have chosen to enter new markets and expand online marketing channels, catch . live mobile opportunities 3. Increase repeat purchase continued attention to the user experience and increase the purchase of high frequency category, big data support Nike Air Max 95-360 (Mens) CRM4 increase brand recognition through social marketing Facebook, YouTube, Instagram, Pinterest, Twitter ...... Fourth, financial highlights - High revenue growth - high-margin - net profit and free cash flow positive 1. Revenue net revenue of high growth 2010-2012 CAGR of 85%; 2013 Q1 year on year growth of 99% 2 users and repeat purchase revenue users. high base growth: 2010-2012 in line with the growth rate of 132 percent user user acquisition costs declined to repeat purchase revenue rapid Nike Air Max 90 Flowery Men growth, in 2013 the proportion rose to 30% 3 constitute revenue diversification, increase the proportion of high-margin category 4. The operating leverage. Operating expenses decreased to enhance NonGAAP: marketing expenses in 2012 fell to 27%; management costs accounted to 10%; storage costs accounted to 5%; 2013 Q1 operating expenses continued to decline, to 25%. 5. earnings and free cash flow in 2012 to positive free cash flow in 2012 Q4 NonGaap net profit margin of 2.4% in 2013 Q1 increased to 4.1% five Women Air Jordan 13 long-term gross margin target maintained at 45%; NonGaap marketing expenses accounted drops 20%; NonGaap administrative expenses fell 6%; NonGaap logistics costs at 5%; NonGaap operating margin increased to 14%; NonGaap net Nike Shoes Global profit margin increased to 10% six competitive compared to traditional retailers: Select a broader, personalized low price comparison Amazon, eBay and other overseas electricity supplier: Chinese goods directly from the manufacturer, more personalized, select the three core categories of more diverse contrast Alibaba, Jingdong Chinese electricity supplier: focus on overseas markets, overseas markets know better user needs and the promotion of seven channels, more efficient operations Accounts receivable turnover days Inventory turnover days 0.4 11.1 20.9 Accounts payable turnover days