Confirmation: Suning will acquire red childrennews conference background plate (Artesyn Technologies with map) IDG (Zhu Xu winter) September 25 news, Suning M red children's news finally been confirmed - Suning conference today, 15:00 back impressively written: Suning M Redbaby media briefing. Information on the backplane also showed that Suning given to the conference theme: integrated vertical electric providers to upgrade the comprehensive online shopping. It is understood that Suning hope to form a vertical B2C clusters, there is and some other large vertical B2C electricity supplier approached. Suning acquisition rumored yesterday, Suning Tesco Bin, executive vice president, said on the microblogging today will have an impact event occurred electricity supplier industry. Many people have speculated that this thing Suning to complete the acquisition of red children. Earlier, sources told Artesyn Technologies, Suning acquisition price of about red children between $ 40-50 million. The Air Jordan 5 Retro purchase price has not been confirmed, but if true, these people pointed out that this will be a very cost-effective Suning, while red children investor trading losses. Red children eight years since a mystery exactly financing geometry. Before 2007, the red child has completed three rounds of financing, investors were northern lights, NEA and KPCB, renowned investor Joe away from KPCB, the project brought the triumph of venture capital, the tripartite total investment of US Air Jordan 18 $ 3,000 million . After this, the current CEO Xu Peixin red children (microblogging) in 2010 announced Redbaby finance another $ 50 million and 100 million, funds provided by the above-mentioned three old investors and an unnamed new investor into. Last year, rumors, GGV Capital investment Redbaby $ 20 million, but after investigation Artesyn Technologies informed, GGV Capital does not invest red children. Red children was established in June 2004, started from catalog sales maternal and child products, and gradually developed into cosmetics, daily necessities, Air Jordan 19 clothing, department stores and other general areas and e-commerce Air Jordan 13 Retro in the latter part of a comprehensive restructuring. Early last year, the red child start dual-brand strategy, and its subsidiary Bean shopping network primarily focused female online shopping, red kids brand is focused on maternal and child products electricity supplier. Red child has a stock market listing, and plans to complete in 2011. However, due to the capital market freeze, China stocks listed on Nike King the window closes, red kids finally abandoned the listing plan. Red children restructuring the electricity supplier has claimed success, online sales reached 50 percent last year, sales are expected to reach 15-20 billion, of which mother and Bean shopping network each half. However, Air Jordan 1 some insiders pointed out that the transaction size red children last year more than 10 billion yuan, the proportion of red children's maternal and child products is not very high, much of the sales are P \u0026 G products. Outside negative evaluation of the child's red constantly, the founder of the departure of the control of the company capital, diversification strategy failed, losses and other problems that plagued the last few years the retail appliance business enterprise. Public information display, red kids tried to enter the luxury goods sector, and launched a high-end magazine 'insider social shopping', the project makes a loss of tens of millions of red children after release. Then the red child trying to work with the bank credit card programs, the project was terminated again ten million loss. Red child was also planning to launch 3D shopping site, its companies had planned to $ 80 million to build the project, although no specific amount of losses of the project, but the project is still inconclusive. Nike Shoes With red children gradually take over the daily management of professional managers, more and more investors eager to cash in, this was the acquisition of Suning, perhaps a good way red children.