They often use various means plundering

Pure dry! Business failure 'memorandum'REVIEW] [i dark horse 'Entrepreneurship is not fun thing, more than 90% of the entrepreneurs must die, to be alive is definitely graves to take smoke.' angel investor Lei Jun had this feeling. The authors contend ?? @ Xu is that 90% of a member, as a record breaking failures of online entrepreneurs, he nearly eight thousand words shared financing, team, cash and other interests of their own problems, special detail, especially dry, especially recommended! Experienced too many entrepreneurs find it difficult start, a start I think it is not quite my luck a little, every reason for business failure are not all the same, so I went through a variety of business pain, but later I look around with my brothers together entrepreneurs find business life is. Here there is no lack of ridicule to write online business fail Raiders to you share. You have had experience of business failure might be 'ahead of the game' feeling; are entrepreneurs but have not yet experienced the failure of friends, you may also have a similar feeling, it would have to be careful, I hope you will learn a lesson; not yet begun but is preparing to business friends, I hope you have the opportunity to choose carefully! Also please remember clearly: that a few entrepreneurial success stories you see every day is just a drop in the ocean among countless entrepreneurs that numerous submerged sea 99.9% of business failures is lack of access to through a variety of media your eyes, if you only see a few seemingly simple success that the business is so simple, I can responsibly say: You are wrong. 1. Financing issues: - venture capital is only icing on the cake, not a temporary relief. If you do not have ready-made products and has been operating in the market and generate profits, or your team is very famous, previously created a very brilliant success stories, venture capital investment in the basic will not consider giving you, do not waste time. If your team would like to have a problem to find VC money, then please do not waste your time, VC at this time is not going to help you. The emergence of the financial crisis you should have seen a lot of VC are difficulties forced the company to close the cash to leave, do not forget most of them are unlimited partnership, the fund lost money from his own pocket to partner The! - For the special case of the game industry, venture capitalists usually do not like to invest in pure research and development company, as long development time, risk, low income proportion than operators. The developers transition to become operators very difficult, capital and experience far beyond mere need developers, so the chance of operator true for investment is also low. - There are many on the market so-called 'angel investors' and may be willing to invest relatively early R \u0026 D team, but they are often not the game industry, people, money is not very abundant or very abundant on the surface, but may not be willing to continue to take out of the investment game. Because they play little knowledge of the industry to understand the investment will be more cautious, even if funds are sufficient, do not really go all out (of course, on the surface certainly always seemed very confident of the way), they give you first money is definitely not enough for you to safely secure the development of the game finished, even if superficial doing a good place, a large sum of money to arrive, but no one angel would not strictly control your finances, this well understood: You put money from the bank proposed to run how to do? Of course, no angel would give up their right to take money from the bank, so a difficulty he would immediately retreat to when you riding a tiger, not money, is dead, the refinancing will greatly dilute the team shares, and the new VC Investors not only want to see or do not understand the game has a large share accounted angel, teams do not like trouble, but do not like to take the money to buy out the original shareholders, which is easy to understand, why I put the money give people an already impossible for the company to continue to contribute to it? Besides, he still failed. I will mention below, this angel capital even got a start, often in the future cooperation will produce a lot of conflict, leading to project failure rate of almost 100%. So although I also occasionally do spare an angel, but I still I strongly recommend: do not understand this industry should not take money angel, only a step between them and the devil away! More to say: angel investment industry people to be careful of, you know how hard to understand him in the end, if only 'Little', but also very active over the control you, then you probably will soon be experience the taste of living death. 2. The investors' questions: - management of conflicts most early angel investor, even if the game industry investors are often not very professional, they often little knowledge of the game, but from Air Jordan 1 that very understanding, they would too much personally participate in product management and design decisions, or blindly believe a self-proclaimed expert in 'cronies' to the team which placed him in charge of the daily management or control, these people often mistakes are: Ironically proposed a so-called game ideas , since that is the so-called game features, in fact, lead to project failure has become the culprit. Too much emphasis on some meaningless details while ignoring the more important direction, so that the team energy imbalance in the distribution, prolonged development cycle. Investors placement of 'spies' is often loquacious, will discuss the type of leadership like, or simply a relative of investors, it is a typical situation to know to play games all day, in fact, no sensible child, their the real work and management capabilities are very poor, they simply pandering to the idea of ​​non-professional investors, often with serious conflict management team, coupled with the hiring of each new person they have to look over, often lead to great internal team contradictions. - Investors can not afford to retreat in frustration every team has talent and his upbringing, even if there is a successful experience of talented team, but also inevitable in the new game design or development mistakes. The vast majority of investors, including many industry investors teams do not have enough patience, the difficulties encountered in product development time, or after the product line operators found to be less than ideal investment would immediately give up. In fact, investors generally invest multiple projects at the same time, when one of the difficulties encountered when a project is stopped immediately, the resources available for other projects. In fact, this is the most common investment strategies, because for investors, so you can spread the risk and avoid losses unilaterally expand, but speaking to you, you have no chance to spread the risk, a problem will die. - As investors withdrew their own reasons investors often has his own main business, which is the so-called cash cow, not the cash cow, it does not matter who 'spare cash' to do investment. But when their main business difficulties, they will not hesitate to cut off non-core business investments, even in fact, some investors simply do invest money in the financial markets that he 'borrowed' to the market Once the recession, life insurance had a chance to do, no matter how good your team, product development regardless how well he will take Diuju Paul handsome strategy, reluctantly sold or simply close your child a thing. Can sell and do not pleased with the new owner is willing at this time there is no disk access does not take the opportunity to bargain fiercely, and the future will not necessarily sell you. Someone might say: 'There is a contract in it how he can not just withdraw it!?' Allow me to say something very sad words: contract until this time is the piece of paper, even when you get to the salary did the picking up When you have money you have leisure to go to court? Even if you withstood, the team you are not withstand other people die, their quitting en masse to go to work early! 3. The team's own problems: - Management inexperienced entrepreneurial zeal of you, how do you all know the game of the elite, right? So most of you have some special skills game design, so you usually do not have to be a good management talent, right? But once you start a business, your pain will come into play, you find that you spend more than 80% of the time is not doing the game, but in dealing with some things with the specific game design and production unrelated: - through the Ways to look for investments, write every day for a large number of outsiders can say useless information, and had to face all kinds of false and true amateur expert, false friends and true liar, false and true investment intermediary, fake money and real money investors and so on. - Find people through various channels, in order to be able to help you persuade some experts to join the team to the next level leaving do her best work when secretly cliques within the company, after work late into the night; in fact the experts We have own interests at heart, maybe while preparing several business plan, who got the money to whom to go with you on the surface of said well, you yourselves struggling for the future, the promise of high-paying future, to shares, to options, he gave them what good condition, and his little left but the results better conditions given by others, they finally decided to go with someone else. - Hardly managed to set up a team, there is little money to give everyone glowing, their plight a point not to take the money or take the least to boost morale. The results of your men still diva, work done is not good enough yet to get less tired all day long complained about the results though nominally you are the general manager, you give him money, but he told you the same leadership, the leadership also finicky than . I always say is: While you give him a salary, you are the boss, but you are actually grandson, he was his grandfather, Why do not you depressed? - Hardly managed to cobble together a few key people, we are all cattle, who look down on anyone, plus planning and program art has always been a natural rival, not previously worked with will almost certainly be a fight, previously worked , relatively happy, probably because a former boss to give you wages, we did not so much conflicting interests between each other, are now together tough times ahead, and interests tied together, it is easy to take place a little contradiction translates into people not something big contradiction. - Hardly managed to find points of start-up capital, we can set up a company, and headache is yet to come! Rent an apartment, buy a machine, in order to cheaper plans with a variety of small business operators bargain. For company registration procedures, if it is foreign investment, to set Air Jordan 7 Retro up offshore companies, for fear fooled, investor lawyer files do understand the law but also to find acquaintances to help the trial, may all be in English, hundreds of pages, easily find someone I can not read. Still have to engage in domestic companies, for US dollars, get registered capital, do tax, land tax, tax also apply to high-tech enterprises, double soft certification ..., the company wants to engage in even more trouble you operate, as well as ICP, network text virtual currency distribution rights .... All that done six months have passed, the people off a layer of skin. What? Please administrative cashier and the like, so that they do not just get to run? It does not matter what you always need a large number of important things? A wrong file you his life is gone, just to find a monthly salary of more than 1,000 people out you can rest assured it? - With great difficulty we run - well, an effort to make, did more than six months and found that one of the core members of the level is not enough, or that ability is good, but that do not come together, people do not want to give you as a grandfather, alas, Blame had not spotted, but no way, had discovered how to quit some time? Shares have been given, there are a lot of files on his signature it, you let him get it out of shares easy? A list of shareholders are left to the competitor who you later how to find investment? Quickly find someone to replace it, in front of his work essentially all costs, and new people have to re-run-in with the team, how much time and money that way, you can guarantee that people who got so anxious right? He also shares, you still have it? So many times I recommend entrepreneurs: Do not put the stock in the early days are divided out, give yourself a little room to do a pool of options or shares, by way of the corporate system of the future key employees or dividend rights shares will be He wrote in his contract employees on the line, as far as possible to develop an objective assessment system, automatic failure based on his job performance at any time to adjust the ratio, departure time. You do not want to simply do not trust, be careful now. Or, conversely, you got to trust him, anyway, not everyone shares related to dry paper, like you try both business and when Grandpa's taste is not good? - Lack of technical experience as much product technology dead, and 80% of the product has just come out technical issues, even experienced people, you say you do the game made him exactly the same as before? Then you can really cottage, even pure cottage, you say your program personally made all the technology needed for an online game? Kaner and Ray knows all? How many rows throughout the game program? In fact, the whole process is a chain, there is a ring is broken, the other chain ring and then strong useless, have broken, you're not familiar with the wrong piece of code can certainly kill you. You're not the cottage, there is innovation? Well, I'm sorry, that is the risk, innovative ideas often creates new technical challenges, bringing a variety of technical uncertainties, resulting in the final technical obstacles can not be overcome. The most annoying is that these ideas finally discovered that in fact many failed in the past the team has long tried, of course, people are Air Jordan 15 not fools, you make money in this industry, the elite are all here it is, you can come up with creative people as early as I thought over, but the vast majority of your so-called innovation is actually a foreign reference only stand-alone game, is not it? Others did not do, you do, you still complacent as it could be real not because people did not expect, because people test is unsuccessful, technically dead, bones are piled high, and you do not know it. Often someone told me that, in any case to fight back Well, after all, still young, failures also beneficial. I ask, if this is to die, you get what valuable experience and lessons it? You can guarantee future innovation is not experiencing new technical risk? - Lack of planning experience will not even cottage planning we do not say, they should not get the investment right? You are capable of, you do innovation so that you can plan died because of the lucky ones do, because, after all your technology and art came, you out of so many innovative ideas people gave you realized , more is not easy. But players can really recognize your new design? Your new design is really perfect it? Not on the line until you know how the players will play your game? A lot of people play with what happens when you really have considered clearly yet? You think you are smarter than the players, but in fact the players after line operators often find much smarter than you are. Found wrong, change it, the player gives you the opportunity to change? Those players who have been persecuted by you gone, left behind after a vested interest in change because you are deprived of the benefits worship, and now how to do? Then cast a promotion costs pull new players, right? This time, more money will happen, because you already have a bad reputation, right? However, your investors, your operators have so much patience it? - Fine art level is not enough because it touches much dead to hear, but it can not be taken lightly. Art team you are very ambitions person, otherwise good people to stay in the company paychecks do not you, why keep you out of business? But certainly we hope art visual effects look good, otherwise his value is reflected Where are you? (Incidentally, investors tend to like to see pictures of, because they do not understand the code and value planning) in order to effect good art, your technical and planning will back a lot of baggage, Client Specifications a liter up again Finally, even the most high-end machines are not run. Your technique will tell you: it does not matter, now is the development stage, in order to achieve the main function, not optimize it, and other optimization done together, can optimize over a lot of it is good; or to say: these effects we can add to it switch on the low-end machines we turned off to ensure that run move. You believed. It may finally result? He simply did not do optimization, which have so many beautiful space-optimized way? They will say: 'number of faces of these models do too much it!' 'I think what he so much texture in the scene monster and die,' and other developers to do the test finished, you excitedly looking for the stage! low-end machines, the effect switches off a look, ah? Your art cry: This is what I do in the game? You also cried: did not seem to run very fast like you? Good machine when the original developers are used, but also did not even tried the case with the screen a lot of people, and now how to do? Art redo? Substitution program? ... - Recruitment difficulties have you light a few core master work together is not enough to die, a games 3-5 individuals will be able to do it? You have to recruit you? Headhunting is certainly not afford, and they are some newcomers on job sites, hey, in the original company had solicited. But you go to the original company does not prevent people with you? And where there are complex business of cattle have been raids over N times, and you envy it? Ordinary employees are stable job, or is money, you are a small new company and you unstable, so give well-paid, right? Left a high-paying, and a salary, the pay of several hundreds of gold had to pay the insurance, they have to have more than you take, you put up with investors in no hurry to tell you? Dry job very ordinary, normal work and the work that they normally leave to leave, want to open out? The new labor law read it? So many of you have seen the company win a lawsuit it? I have several friends told me the same thing: 'After watching the new labor law, I direct the company to shut up, I go to work!.' Not fired, do not you teach him, but your time is spent, he said he learned of learning time and make him redo those job of the time you have to take or pay wages. The whole feel to the entire family to stay dry the fastest, good and cheap, you can even covered in iron, you can twist a few nails? - The lack of resources resulting compromise often because of excessive capital or start-up team team size, capacity and other reasons, in the design of the product have to do a lot of compromise, making a real product with your ideal large gap, had great potential Good idea and there is no chance to play. But a compromise to Kids Shoes almost mediocre game to stand out in today's competition is so fierce in the market it? Big companies spend hundreds of people do not necessarily make the product a few years of it, you have done so much this little eclectic design company ... often hard to do for a year and a half, and look back at his original idea, and then Now look at their semi-finished products, it has been completely unclear what he was doing, and not just you, the other members of your team are also discouraged. The problems associated with the operator: - to find a suitable agent causing funds even break Exhausted product finally done (of course these days tend to player interaction and pay the most important functions like gang warfare do not say done, because it did not have money to do it anymore morale), your investment were good, all difficulties persevered, did not do so much compromise, the product looks good, this time you To start looking for a carrier. But each operator on the market today have developed in their own game, take my words, they develop their own products are 'pro-son', you have to want them agents of your product, to be 'adopted son', with their own son grab food to eat, not only have outstanding features, but also with his 'pro-son' does not conflict with the job. Even if all the conditions are in line with, he would fiercely press your child's price, sometimes even simply direct your thoughts to learn his son took over to pro. - Poor strength agents Well, someone is willing to operate than a good sign not to go out and find a little experience of operating the newly established company, or have done previously lost a very good reputation also make do, after all, people said to When his own son to do my product focus thing. But often such companies very difficult, due to the financial strength and management ability, limited operating experience and other reasons, there is no ability to do the operation, or when the operator fails to hold together the two of you crying died, Nike Hyperdunk or that he early and ran to find someone to give him another son born to go, the final responsibility for the failure is certainly for you, maybe the contract is not destroyed, the product continues to hold, the server continues to open, not sure how much to earn some money to you You want to sign someone else hands did not play - and of course, you have to bring it back to first copyright gold also ah! We had to make up for his loss too! All this time you have money? - Agency delayed or fail as a key cause operators finally signed to big companies, and also not happy too early, maybe your pain has only just begun! There are so many big companies own son do, you're just a godson of it, even in the dry son was scheduled to be on you is not necessarily No. children, because they also can speak a foreign language it's godson, people born worth than you expensive (though you know he really is rubbish). People will tell you to pick holes left and right captious product, you do not say it to fully cooperate with the operation? Operators have experienced Yeah, people say that you should change you dare not change? In fact, you knew that they sent over the product manager is a fledgling child hairs, often said to be such a change today, tomorrow, he says that he had changed his mind as children. But you have to put him as a grandfather, as donor, and why? After most of the copyright gold was officially launched operations to pay it, all this time, you did not have much money to make ends meet, and for the money you can not bow to it? But everything happens to you are ready when you talk to people other son of on-line time conflict, no way, people important Yeah, you had to give way, and then so on it, not a lot of places have to change it it? Some companies even relatively bad, you know cash flow problems, and deliberate delays at this Nike Shoes time, looking for all kinds of reasons not to give you on-line (do not tell me to mention the contract, ah, you have to last you a shiver go to court Air Jordan 19 to sue your operator , you still afraid of death late ah?). Emergency funds how to do? You came to operators to discuss: either you give Men point of capital investment, right? Good, positive, etc. How about you, re-sign the contract, the proportion of redistribution, shares of the company have won Come on, this time you have the bargaining chips it? Hey, nice to give ... - own transformation into force carriers and we have faith but they failed, or else we own operating it! Your investors have courage, then come to 20 million transformation, not just those who are like their own VC product carriers it? Both! To ask a question, you know it operate? Director of operations looking for, right? Shares give right? Shares give investors additional investment, right? Will the number of shares you left? The company say how many left? You also are to your life, you worked so hard for two years baby child products to a group of strangers, right? They can operate right product? Shi Yuzhu pushed what a great team, we can also recruit 3,000 people doing push ... to die ... there are several operators (three thousand words omitted here). 5. The interest cash problems: above all these hail of bullets assume you along. Successful operation of the product line, but also to make money, this time to relax, right? But let me help you count me an account: As an independent development company, signed after the product to operators often can get into about 20% of the business as a core team, often in the final product after the market, only development companies accounted for a small part of the shares, the majority of the shares have been owned by investors, according to the proportion of shares, it can only be assigned to less than 10% of the proceeds of. And investors are the capitalists, they tend to be unscrupulous pursuit of maximizing their own interests, remember: after all, your wages are his hair, his strong, you are weak, he wanted to press you just a natural reaction only. They often use various means plundering the wealth you deserve, so you end up difficult or even impossible to get practical benefits, specific means I am not very professional, I am afraid I can not list them all, at least the following means are very common : - The investor has the right to not pay dividends, not listed nor sell, but also have the ability to do account through a variety of complex ways to shift profits away, the last company in fact did not profit, huh. - Listed or during the signing of the agreement to sell the complex, investors cash to leave, but the entrepreneur should have to suffer the long-term interests tied, resulting in a very long time entrepreneurs actually get real benefits. Think about it, the light on the development of two to three years on-line but also to talk to the agent about a year, other companies listed or sold for at least another two to three years, but also to bind you continue to do for three years in succession to get the actual benefits This time do not know how much time you have the misfortune to success happy occurrence? What, you studied law, finance, financial, accounting, tax ...?