A creative new promotional poster blends cinematic nostalgia with personal warmth, designed as a heartfelt letter from a grandmother to invite audience members to a special screening of the Vietnamese film "Cục Vàng Của Ngoại".
A Letter from the Heart
The poster’s design centers on a deeply personal, vintage aesthetic that evokes family bonds and nostalgic memories:
-
Grandmother's Message: Styled as a handwritten note pulled from a classic brown envelope, the text addresses a grandchild named Thành Nguyễn. Written in a touching Vietnamese cursive, it expresses how much the grandmother misses them and asks them to drop by and visit.
-
Nostalgic Photos: The letter is flanked by two Polaroid-style photographs. The top right photo shows a woman smiling warmly, while the bottom left photo features a poignant portrait of a grandmother looking out a window with a wistful, hopeful expression.
-
Cozy Details: A small picture of a sleeping calico cat is taped to the bottom right of the envelope, adding a quiet, comfortable touch of home to the entire composition.
Special Screening Details
The bottom half of the letter transforms into an official invitation, providing key details for an exclusive theatrical event:
-
The Venue: The "way home" leads directly to a screening hosted at CGV Vincom Metropolis Liễu Giai (3rd Floor, 29 Liễu Giai, Ba Đình, Hà Nội).
-
The Timeline: The event is scheduled for Wednesday, October 15, 2025, mapping out a cozy evening itinerary: 18:00 – Grandmother waits for you to return followed by 19:00 – Reminiscing over old memories.
-
Event Guidelines: A small vintage paper scrap at the bottom specifies that the invitation is valid for two guests, carries a "yellow/beige" dress code, and notes an age restriction for audiences under 13.
-
