To find the right point than the change will force more effective. Acer CEO Lanci dismissed out of the shelter were Lenovo and Acer using his counterattack stronghold is counter-example[IT Times Editor's note] This is an era of 'do not change will die,' the. Under the impact of the mobile Internet, once the IT giant weakness highlighted. Acer's life is not better, as a veteran of PC manufacturers, over the past three years, not only PC shipments continued to decline, the company's performance also sustained losses. Look at the past few decades, Acer are focused on the hardware business, a simple copy, scale model destined to disappear, there is an important one I have not mentioned in the footnote, the advent of the mobile Internet, Acer did not initially grasp the opportunity, loss the right to speak. In contrast, Lenovo's day is better than a lot of Acer, which is mainly due to the association in advance of the layout of the mobile Internet, smart phones and tablet PCs have achieved a breakthrough. Taiwan enterprises have always been very careful to pick a successor. Yesterday, Acer founder Stan Shih, then surprising. He said he will retire in June, will elect a new chairman, three years later, he hopes to become chairman Chen Junsheng successor. Chen Junsheng Who? He has worked in IBM, Intel, TSMC. In 2008, I interviewed him in TSMC headquarters in Taiwan, handsome and refined, once considered a potential candidate for CEO of TSMC. But Chen is not a direct descendant, the Acer less than six months. Shih mind must have great sense of crisis. Think Acer past experienced two changes reengineering, I think it should be in the implementation of the third Shih recycling. This is not a wonderful time at JORDAN Acer. Look at a set of data: In 2008, Lenovo annual revenue (normal seasons) behind Acer has approximately $ 2 billion. And in 2013, on revenue of $ 12 billion, Acer, Lenovo Group $ 37.2 billion. Lenovo Group, Acer Air Jordan Men has less than one-third. Over the past year, when a large amount of money to acquire IBMx86 Lenovo server business, Motorola mobile phones, Acer side to eliminate the negative impact of the insider trading case, the side deal with executives continuous turmoil. It feels, compared to the tall Lenovo, Acer seems to have become Pola Hu, is being forgotten in a lot of media people. Stan Shih, Acer's third recycling unitary succeed? You know, he was the same age with Liu, Liu smaller only than eight months, also had to retire and enjoy the Tianlun. Liu's smug face, what he had surgery back days. He gave Acer a new strategy plan, in fact, is a cloud computing business model. Unlike other global giants as separate public and private cloud, Acer will allow consumers to self cloud, relying on PC, connect the mobile terminal, for giant Acer will join forces to build application platform, the transformation from a hardware company, 'hardware + software + Service 'model. This is the result of this year he and 40 executives will be discussed behind closed doors. It looks like there is not much new. In the global cloud banner, the Acer What odds? I personally think that this is the most reasonable way Stan Shih of Acer's plan, but also the return value is Acer. We can even say, also Taiwan brands preferred upgrade path. This is because: First, Taiwan's TMT industry has developed industrial division; Second, Taiwan has developed cultural and creative industries; Third, Acer has a good business reserve. Taiwan's value in the global IT industry lies in a subdivision to the extreme division of labor. Of course, there are vertically integrated early IDM model. You can find the PC world resources all the parts in Taiwan. Years ago, Taiwan every earthquake, the outside world are worried that the whole industry will be paralyzed, not empty words. Many production processes are migrated to the mainland and Southeast Asia. Acer was born in 1976, five years earlier than the Lenovo, involved almost all PC-related fields over the parts, even including semiconductors. Later two recycling, peeled manufacturing, Acer towards pure brand operations. Taiwan's IT industry should say that it is a history of changes. But in Taiwan to do the brand, the market is too small hinterland, no local backing. Plus year limited cross-strait open, forcing Taiwan enterprises must start global operations, otherwise no way out. After 2005, the degree of internationalization rude Acer Hewlett-Packard, Dell, much higher than the Lenovo. Today the situation is different. Once discrimination in Taiwan on behalf of the industry, value is being revalued, it has become a global cloud computing infrastructure Things era. You can see the last two years, Taiwan Semiconductor, PC have been involved in the foundry giant cloud 2015 Latest Nike Shoes computing infrastructure services. It should be said that the brands Acer third best soil recycling industry. Taiwan developed the cultural and creative industries, is becoming support content resources. Over the past six years, Foxconn, Quanta and other Taiwanese foundry industry have been involved in them. Gou even said that before his death, he will have invested 100 movies. Currently, Foxconn is Taiwan building financial TMT in an integrated operational base. The Acer recycled content provided support resources. As Acer itself, it 10 years ago proposed the 'cloud + client' concept, its strategy was to BC (parity computer), XC (dedicated computer) grafting, the transition to the 'giant structure, micro-services' service Nike Air Max 2011 model, to carry out Electronic Trading Services, it should be said to be having a strategic vision. Acquisitions of subsidiaries iGware 2 years ago has been transformed into Acer cloud technology companies, many of the core technology and APP services. Shih said that in the future, to unite Taiwan, mainland China and the international market partners, along with 'gang war.' This is only a formality. Concrete results depend on people. Shih individual understands that he can not perform many specific. Therefore, the outside world to see, in the past year, he did not dismiss many of the older men, including outstanding achievements but questioned by many because netbooks JT Wang et al. When the General Manager of Greater China, Linxian Lang 'retirement', he did not stay. I worked with a core Acer executives talked, in fact, as early as five years ago, Stan Shih has been aware of the crisis and the plight of Acer's strategy, but he felt that time should not intervene too much, should give decision-makers time Acer some time. Even so, when he also had been pulled Chen Junsheng, but the latter was paying TSMC is the first step away. From this point only, I never really felt Stan Shih, Acer gave up. Thus, yesterday publicly expressed support for the entry of less than six months 陈俊圣 post after three years as chairman, I think he must have a long-term arrangement. In fact, in addition to Chen Junsheng, Shih also hired a new CFO and Group spokesman. This woman is served as Chief Executive Officer of the Hong Kong Asia Television Limited, Gold Typhoon Hu Jing Ying, president of music culture. Before that, she also worked in Taiwan Videoland Television Network general manager and vice chairman. Media and cultural and creative executives pulled origin to serve as CFO, and there are a lot of flavor. 45 days later, Stan Shih retired, but he is also a retreat endlessly. By then, he will Nike KD 7 Kids serve as self-built cloud Acer plans to construct division chief, continued to lead the development direction. Since the self-built cloud concept across multiple fields, he said, it would combine text entrepreneurship, and other services, health and education services, to lay D Rose IV a new pattern. 'After the skillet Acer, doing more is the general direction of the layout, including the cultural and strategic vision, a term of only 45 days will be over, and now feel like a number, like bread.' Yesterday, he said so. 'Number bread' shows one of his care ideas. Endlessly retreat positioning means, Stan Shih, Acer is sending one-way, that is the content and cultural industries grafting. I think, Acer's third recycling, the pace step larger than the Lenovo Group, particularly reflected in the personnel fool. Acer twice before recycling, executives did not how substitutions, but a change of thinking, this recycling Substitution replaced by another head in the direction of the transformation of software and services, forcing the airborne troops hired Stan Shih, Acer Taiwan currently about 30 self-built cloud sector -50, while the United States also has about 30-40 people. Lenovo Group, the past few years while also gone through many personnel Air Jordan 11 changes, but on the whole, it still relies on the PC industry was born featuring people. Of course, this comparison is not appropriate. Lenovo has a huge mainland market to do rely on its already large volume of many, the transition adjustment involves more than the Acer. Stan Shih, Chen Junsheng actually very envious of association. Shih said that the association can indeed enhance the international image through acquisitions, and has supported the mainland market, the acquisition of it more powerful, and Taiwan local market is too small, not as good as the Korean government's positive attitude towards industry, the situation of hardship, the acquisition would have difficulty seeing benefits, It is also self-built cloud push Acer purposes; Chen Junsheng said that Lenovo scale indeed on a higher level, but Acer most important thing is to improve physical fitness, rather than do large-scale, recent acquisitions will not have. I write to you, I think, over the Nike Air Yeezy II years, the public enterprises on both sides brilliant judge and downs, often overlooked elements of regional markets, particularly in cross-strait political and economic resources in the discourse background differences. Lenovo were compared, Acer's brand operations, stronghold of support in the absence of hard, but once through the start-up period, it will be more international perspective; and Lenovo are due has a huge local market, often very easy to survive in the start-up period, but To achieve amazing international hop cycle more twists and turns. Acer and Lenovo now the situation does not represent a long-term pattern. And I got from the speech and behavior of such a Shih feel: Nike Hyperchaos Shoes 2013 Road difference Acer and Lenovo, but is the result of global TMT remodeling industry chain, the rise of the mainland economy, gave the association a corresponding rise in power. The level of industrial division of labor in Taiwan has long transition period to give brand companies support not so big. Therefore, Lenovo and other mainland brands really should appreciate this time in Nike Zoom Soldier VIII mainland China. An enterprise glory and depression, often the result of an economy changes closely related. All eyes, not the end, but only the beginning of a revolution. I am optimistic about the association who is also optimistic about Acer who, no matter what model they have taken the path, behind each and Liu Shih said that the driving force of culture. Liu did return, the intention is the cultural drive, restore confidence, to grasp the strategic situation, but Shih said he had to come back is the organizational culture of recycling. Shih mouth obsession benevolent spirit, saying Liu ownership culture with the engine. I think that China and the global Chinese entrepreneurs retreat endlessly, hands, depending on the enterprise spirit soul, although millions of people to carry on the spirit of Confucianism Wu Yi, is the cross-strait business continue to rise, access to global recognition of the key. [IT Times Editor] Acer should understand this trick to change the corporate restructuring is not always so. Remember when Acer at the decline of their PC performance, no careful study reasons, but the then-Acer CEO, Acer contribute significantly in Europe and the global PC market in Italy Lanci out of the Acer, more dramatic, Lenovo After hosting reuse of the Italian people, using his experience counterattack Acer PC market stronghold in the European PC market, and hope Samaranch really live Lenovo, Lenovo EMEA, any of its president, Lenovo shares and in the European PC market Operating profit have been improved. Acer currently in transition to find a suitable force point, than change the more effective. [Editor / Wang Jing] Wangru Chen, TMT field of senior media people, focusing on the new media services. Sohu from the media number 'quark reviews' micro-channel public number Quark_media.