Johnny Manziel will cash in on fame
Back to Main MenuCelebrationsFraud PreventionManage Your AdPlace an AdCLEVELAND, Ohio After all of the hype and rampant expectations, the Cleveland Browns selected quarterback Johnny Manziel with the No. 22 overall pick in Thursday's Cheap NFL Jerseys draft.Although Manziel was not the No.In March, Manziel signed a multiyear contract with Nike for undisclosed terms. He also has a new deal with Panini America and has pending trademark requests for the use of Football and House That Johnny Built. unusual for a shoe company to put this type of investment in someone before their rookie season, said Ken Ungar, president and founder of U/S Sports Advisors.But, in Ungar view, writes Lariviere, Manziel is a can from a marketing standpoint no matter which team drafts him.doesn matter whether he goes to a small, mid sized or large market. That the strength of the NFL right now. The best most recent example is Peyton Manning who went to the 25th largest market (Indianapolis) and became one of the most popular players ever. He energize the fan base whereever he goes, explained Ungar.Manziel reminds some of Joe Namath, especially Ungar who says: think that the perfect comparison because he crosses over sports and entertainment.As to how much revenue Manziel might be able to generate from endorsements and trademarks, Ungar admitted it impossible to project. the top end, Michael Jordan makes $60 million a year from Nike and the Jordan trademark. So anything down from there. It hard to say.