Deconstruction business model: 'Revenue' Where to?this is \u0026 ldquo; deconstruction business model \u0026 rdquo; series of fifth article in this series, we deeply Business Model Canvas, explain the practical how \u0026 ldquo; bold hypothesis, A careful \u0026 rdquo ;, Nike Shoes a step built a large-scale business model. Air Jordan 6 Front four, we talked for a \u0026 ldquo; Customer Segments \u0026 rdquo;, \u0026 ldquo; Value Propositions \u0026 rdquo;, \u0026 ldquo; Customer Relationships \u0026 rdquo; and \u0026 ldquo; Channels \u0026 rdquo ;. Today, let's look at because the front four blocks produced by \u0026 ldquo; \u0026 rdquo ;. revenue source When Customer Segments, Value Propositions, Customer Relations and four blocks Channels gradually settle down, your revenue Nike King potential probably also set down, the rest is you want to see how \u0026 ldquo; Mining \u0026 rdquo; this gold mine. On the Internet \u0026 ldquo; money \u0026 rdquo; what is difficult about the way of innovation, is nothing more than to \u0026 ldquo; consumer \u0026 rdquo; money and to \u0026 ldquo; enterprise \u0026 rdquo; two money, the end to see the service you provide to whom The value is relatively large. So the question is how much of the income, and what pipeline income. Behind much income is actually pricing strategy \u0026 ldquo; \u0026 rdquo ;, this pricing strategy is most likely early entrepreneurs \u0026 ldquo; lost \u0026 rdquo; the place. The most commonly heard is \u0026 ldquo; X a lot of money, I sell cheaper than he will win this price competition \u0026 rdquo ;, the \u0026 ldquo; myth \u0026 rdquo ;. The reason called \u0026 ldquo; myth \u0026 rdquo; instead of \u0026 ldquo; strategy \u0026 rdquo; the reason is that this idea took into account only the first round in this innings, but the next round, X decided buttressed by huge resources prices When competing with you, you do not have any long-term competitive advantage. So if the price to be a strategy, then it is bound to match the business model in other blocks of advantages, such as access, key Air Jordan 13 Retro resources, excels on the cost. Another myth is from their own \u0026 ldquo; cost \u0026 rdquo; to calculate price \u0026 mdash; because of this thing to Air Jordan 10 spend 50 yuan production, so sell 100 yuan. Such pricing completely ignores the customers \u0026 ldquo; \u0026 rdquo ;, willingness to pay or it will harm not sell, otherwise you will be losing a producer surplus \u0026 mdash; iPad Apple's production costs only $ 200, even if they sell a $ 400 Gross profit was exaggerated by 50%, but they ultimately decided to sell the $ 500 one, because Apple iPad knows the value of customers is far more than the price. Apple is the big advantage is that the company, after the price is very hard to change once shouted out, but you are a small company, in fact, more flexible pricing, especially early in the product, you should Nike King try a lot of different prices to draw customers willingness to pay. The price charged outside the pipe, pipeline charges also require multi attempts. Charging system on the web plethora, including credit cards, ATM transfers, cash on delivery, convenience stores charge, third party payments, telecommunications bills, two-way SMS, reward card, In-App Purchase, and so on and so on. You have to be based on your pricing and target customers, to integrate and identify the most suitable combinations charges \u0026 mdash; most of the site will not only provide a charging method, but when you offer too many charging method, it is possible to make customer loss. And each has a different way of charging cash flow costs and risks (such as credit card stop payment), you must constantly optimize to improve their gross profit. Conversion Rate \u0026 rarr; lifelong contribution to the value of the final, to verify your pricing and billing pipeline is effective, that is, the conversion rate from paid repo rate, customer price and customer lifetime contribution thus generated (Life-Time Value, LTV) to measure. If these indicators are in progress, it means you have previously made adjustment is the right direction. If they decline ham, then you have to consider the abolition of this adjustment. This constant cycle continues until you re-raise in any case unable LTV up \u0026 mdash; in other words, not the end of the day. Above, we talk over five blocks revenue side, the next start, deconstruction business model series will then enter the cost side of the discussion, so stay tuned. ___ Air Jordan 10 Welcome you \u0026 ldquo; left \u0026 rdquo; to be my friend: Tracking MR JAMIE on Facebook (Photo via jdhancock, CC License) Viai horse Bymrjamie Sina microblogging: http: //weibo.com/mrjamie (Note: The writer is a well-known independent blogger is mrjamie, original dark horse i i invite independent bloggers settled horse column, contact please private letter @ old yuppies)