The hottest mobile game maker refers Chengdu hui Digital Technology Limited (hereinafter referred to as the finger-hui Digital) specializing in mobile phone network (hereinafter referred to as hand tour), released a year earlier to maintain a quality game speed, the 'chaos Liu Yu Tian' has created a pass-traveled history a plurality of records, with more than 2.5 million more registered users, is the first hand travel Tencent cooperation, hand swim platform when the music of the highest Internet traffic record. With the acceleration of 3G commercial launch this year they would stretch three games.
Refers to the founder Li Yao-hui Digital River, rich in experience, technical school after graduation did fitter, sales, singers, waiters, sang in the bar, before the start of 2005 for the 10 kinds of industries, to do the last one industry is advertising , it is this experience and refers to Li Yao Jiang Hui digital is very important: the idea of making the sign of travel is from advertising traffic monitoring and analysis, company head of marketing Zhang Liang (formerly project leader Mengniu Sour milk) is When advertising awareness. Li Yao Zhang Liang Jiang solicitation in business together, Li Yao Jiang did not give any commitment, no funding (Li Yao Jiang's own $ 20,000 savings), no resources (in Xinancaida iron shed roof rent). Li Yao Jiang from the country pull to the six partner for joint venture, six people live, eat, who carry money to buy food. Adhere to the 16 months until the first product (casual online games pet naruto cosplay costumes for sale care) recognized by the market, a friend came back from England to invest 100 million yuan, the company was moved to the building's residents from iron shed. To September 2007, after all games are formal charges, the company began to income.
April 2008, the highest reputation finger Venture completed the first round of formal investment hui digital. Hand travel is an emerging industry, Li Yao Jiang believes creativity is the most critical factor, from the creative grasp of customer needs. Compared to other hand travel vendors focus on technology, Li "tales of the abyss cosplay " Yao Jiang is willing to spend more effort in this regard, referring to the industry-hui Digital has done the earliest, most complete and most standardized customer relationship management, and this is from the advertising business for many years Lee experience. Li Yao Jiang said: \u0026 ldquo; we do for their own position is entertainment, not doing technology. In the industry, we have some alternative products, every time a new image and packaging, but the market reaction is the best. \u0026 Rdquo; when referring to a born-hui digital in the game, in general, will be dedicated to visit, led by the technology department to give some direction, planning department to perform, along with five or six people and then brainstorm session they would often debate more than the In this case, Li Yao Jiang will reflect their own values, he is the coordinator.
Although Li Yao Jiang positioning the company as an entertainment company, but in the industry, refers Hui digital technology also commendable. Nowadays mobile games have to use the Java language, there are web forms, but also the client in the form of several games between is illogical, it is very inconvenient for users to use. But it refers to the introduction of intelligent digital products across the whole mobile phone platform Java forms, web forms, interoperability among clients in the form, and truly data sharing. In addition, means-hui digital still the only company currently does not use a mobile port of the company. Most of the current hand travel companies use the port to keep the game moving speed of the fluid, but the high cost of using the port, the average of a hand on the tour this month to be invested in tens of thousands. But Hui cosplay costumes for sale digital means so long without moving the port connection, as run very smoothly, save a lot of costs. Formal commercial 3G makes Li Yao Jiang saw rapid development of hand travel opportunities, \u0026 ldquo; mobile games and online games are not the same, more frequent replacement, we need to accelerate our pace. \u0026 Rdquo; Li Yao Jiang said.