Capital fueled O2O 2015 conference whether the outbreak reached a critical point? dark horse, said: development so far, O2O greatest significance and is no longer connected to the concept of a simple online and offline, but the real via the Internet or mobile Internet on the formation of the positive impact of the line business, and then complete all walks of life upgrade. In the future, the vertical category of O2O start up more le chevalier deon cosplay and more of these start-ups will be more in-depth and weight mode to a more vertical business environment, through the use of Internet technology and thinking, the business model of the line will be reconstructed .
Wen / Li Tung Lau edit / i a dark horse in 2015, the conference will usher in the explosive O2O it? In addition to scouring the venue just to get 20 million of financing, there are now players in this market there will be Tang net, two will be smaller, older brother, several hotels, the companies from diverse backgrounds, but they are in nearly two years to get the financing. For example, in 2007 the network had been established in 2013 will be Don just got ten million financing round. And in 2014 to the present, the hotel brother, will be smaller two, and three conference venue Amoy O2O the company received more than ten million of financing. So, does this mean that the critical point of the conference is about to usher O2O broke out? Amoy appear before the venue after the company had more than compete in this market segment. Despite nearly two years the term O2O popular, but this thing reservations via the Internet has long been a transformation in the meeting venue to do. For example, the network will be Don back in 2007 entered the field. But since 2014, a clear trend that the newly founded O2O conference that several startups, faster and faster rate financing. Hotels brother from the creation to the financing took nearly two years, will be a small two financing has spent more than a year, while scouring the venue was established just six months to 20 million financing. Accelerate the pace of financing, perhaps illustrate this area is already on the air is a pig. And by comparing several conference O2O business financing will find that several companies to get financing conference O2O fairly, then the next, who will no longer be run in front determined by how much money, and look at someone's products and business models to better withstand the test of the market. Two or three tests before the outbreak of the so O2O conference, conference O2O market in order to erupt, what kinds of tests need to accept it? It seems according to the East Wing, now before the conference O2O company has three major core issues. The first test will be how quickly and efficiently integrate resources more venues? To solve this problem, it is necessary to establish a large-scale push team, extensive coverage of all meetings held in the high frequency of the city, which is any one company can not be avoided O2O conference link, and enter the capital of the company established to accelerate the conference O2O to push the team's time, because only the possible integration of resources venues across the country, in order to ensure a good experience for users of the products.
The second challenge is how to guide users to build their own transactions through electronic business platform? O2O solve this problem requires not only the company established its complete line transaction process, the most critical is the need to guide both users and customers to online trading habits shift from the line, which will certainly involve some hotel side personnel the commercial interests, such as commission rebate issue, this is also a need to clear the reasonable model to solve. The third challenge is how to ensure the quality of the Office will related resources and services? In fact, the conference organizers, after the completion of the pre-conference program of activities for site selection and planning, the biggest pain point is how to ensure Cosplay Costumes flawless execution in the field, reliable support resources and services. This is also the conference O2O companies need to focus on solving the problems, which world of warcraft cosplay need to build a standardized set of services to ensure that customers in the final landing step to obtain satisfactory results. Third, vertical integration, or a normal business O2O the other hand, through the conference O2O industry analysis, we also find that with the Internet on the line of business more deeply, O2O business is no longer confined to a few basic necessities aspect, more entrepreneurial team began looking for a more vertical, more make a difference advantage, such as Amoy O2O focused conference venue, such as the focus on the beauty salon O2O Peas and so on. This is because in these more entrepreneurial and vertical industry segments, on the one hand it will be easy to avoid the giant's edge, avoid predators attack hit the industry; on the other hand, once a firm foothold in this vertical field established advantages, not easy to be a latecomer beyond. For example, the conference venue Amoy O2O this model that, first scouring the venue needs to provide the country's top convention city office venue for customers to choose the next single, followed by scouring the venue but also be able to customize the program of activities for customers, and eventually also need to provide the active site a package of services, which is a very important business model. Of which every link, should try to seek something controllable, and once this is formed a complete system of products, it is also meant to build its own moat.
All in all, the development has, O2O greatest significance and is no longer connected to the concept of a simple online and offline, but the real via the Internet or mobile Internet on the formation of the positive impact of the line business, and then complete the upgrade of all walks of life . In the future, the vertical category of O2O start up more and more of these start-ups will be more in-depth and weight mode to a more vertical business environment, through the use of Internet technology and thinking, the business model of the line will be reconstructed . This article does not represent views and positions publication. Author: Lee East Building Micro Signal: lidonglou This article i dark horse All rights reserved Please indicate the source, tort reserved.