Create niche farm: technology is often more important than the money 300) this.width = 300 '\u003e In recent years, engaged in organic food cultivation and breeding of organic farms is gradually into the market directly mononoke cosplay from the production areas, walked into the consumer perspective. In recent years, organic organic food cultivation and breeding farms gradually directly from production into the market, into the consumer's perspective. From the industrial development, the organic food production due to the need for sustained and substantial capital investment, and the payback period and long, so a lot of organic farm management becomes difficult, Some high technology content, good reputation farm has found a suitable business model. Recently, the reporter visited Beijing and some neighboring organic farm, exploring their survival and development, but also try to outline some small cracks Farmhouse funds the sources of the difficulties and find solutions for their own profit model in the cracks of the road.
Management appeared to pick up organic food is not a new product in recent years, due before the market acceptance is low, organic food has no market price, the loss of Farm unusual. But there are few farm has been profitable. 'The last couple of years of organic agriculture market increasing profitability in amplification. 'Engaged in organic agriculture in Beijing a decade Broadwood net farm field responsible 王申福 said. He said that the awakening consumer market makes organic agriculture has, although the market share is small, but still gradually increasing. Wangshen Fu revealed that at present his farm earnings reached 20 million. Broadwood Village 王申福 in Beijing well-known in the industry, he engaged in organic agriculture more than ten years, this year has begun to develop new organic items when reporters interviewed him, he had just completed Tens of thousands of rose bush planting task. 王申福 farm is located along Beijing Gubeikou, a month ago he signed a new 60 acres of land on the basis of the original farm, now, on this new land has been planted with 12,000 rose bush , 300 apple, walnut, peach, cherry and grape for each 50 as well as other species. In addition, the new land will be planted soybeans, corn, peanuts and other crops. There is not any industrial pollution, fresh air, sunshine . Wangshen Fu said that he had carried out an analysis of the local climate, soil conditions and the organic market, after the crop production will continue to be associated with organic certification. In fact, Cosplay Costumes the organic industry in 王申福 in ten years time, has twice Because they can not be profitable business was interrupted. After years of practice, he gradually occupied the village Broadwood high organic agricultural markets, but also by the Beijing consumers. Today, Wang Shenfu to expand organic acreage is still cautious. He believes that the organic industry manage quite difficult and requires strict control of the entire process, tracking, if poor management, production and branding will be negative, so he is still groping forward in the new round of expansion. Stormer Health Source farms is this interview, another has gradually achieve profitable organic pork company. Division Gui full develop aquaculture industry has more than ten years, after he did not focus on organic farming, the past five years he began to slowly make a transition to organic meat. Division Gui full of organic farms are located in Sanhe, Hebei, there are hundreds of pigs, thousands of chickens, he provided free of charge farmers organic fertilizer. 'It is a virtuous cycle process,
I hope to be truly organic agriculture . 'Secretary Gui whole,' said the farm has been slowly onto the scale profit, this scale is no choice on the one hand, on the other hand is to drive around with people who engage in organic fire emblem the sacred stones cosplay form an organic cycle. 'Both organic food company has been able to achieve profitability, a very important reason is that they have a strong professional in the organic industry funds often have significant or important proposition technical discussions, practical experience from the two of you can see, technology is king, professional and technical personnel to augment the organic team, but also to achieve profitability. cooperative formula and membership present, organic farm co-op business model, membership and at the same time in the form of organic retail market. Speaking organic, you have to mention CSA.CSA referred to as 'community supported agriculture', the rise due to reflection of food security and agricultural pollution problems people to industrialization and urbanization, the core is to communicate directly with consumers and producers, both Based on the premise of trust and shared risk. In its basic form, such as farmers' cooperatives, CSA farm, farmers market, etc. This in the United States, Europe and Japan and South Korea and other countries in the form of normalization of rural grassroots organizations in China has experimented with ten In Cooperatives style business model, primarily free training for farmers, professors how farmers engage in cooperative and eco-agricultural technology, and how rural ecological construction, to achieve the purpose of the joint cooperation between farmers. The advantage of this mode is that no payment of land rent and labor costs can achieve high cost of organic agriculture; disadvantage is the lack of financial and social capital, the city is not conducive to building a direct sales channels Moreover, the most important is the inability of farmers to control the production process from start to finish, as long as. part of a problem, it will give the whole chain even overall adverse impact on the development of cooperatives. Another form is a membership organic farm. Broadwood Village 王申福 is to use the management of membership. 'Each member of the year two thousand dollars. 'Wangshen Fu said the money is not a one-off place, but after another continues to charge into the pool of funds.' Membership has two advantages, one solution to the problem of the production planning; Second solve the financial pressure. 'Organic agriculture is a large initial investment, long investment cycle, slow return of industry, the use of membership can solve the difficult problem of funds to some extent.' But these are based on trust, only excellent product quality, to cultivate loyal customers. Consumer confidence is not a project but a trusted operator, will join. '王申福 said one of his latest, 60 acres of organic items, pre-funding needs of 100 million, he released the plan on the microblogging less than one week fully funded.' I am most worried about but It is how to ensure quality, to provide consumers with satisfactory organic products. After '' and members of established marketing relationships than previously planned production strengthened, before production is not as much to worry about not sell, produce less and not enough to sell a few years. It is a membership-based advantages and characteristics. 'However, both the cooperative formula or a membership-based model, the most basic living should be stable customer base with high-quality products.' Microblogging is a very important promotional and sales channels. '王申福 and Division Gui full consensus on this point, they have benefited from the promotion and marketing of micro-Bo, who after joining the Beijing Organic Farmers Market, set up a micro-blog the next with the help of market expansion through the microblogging visibility, expand sales channels. 'Now customers special needs to know, to understand how we produce. Before, we did not tool to produce at any time to report to you, the consumer can now keep abreast of microblogging, face to face and communicate with consumers in order to mutual understanding and trust, which is a small farm culture an important part of the customer base. 'Wang Shenfu represents.' I will enter Zhumiao time, usually pigs and chickens are grown under what circumstances and other related production information posted on Weibo, enhance communication with consumers, build a loyal consumer By. 'Secretary Gui whole that can not be seen on the surface of the product has no antibiotics or heavy metals exceeded, only let consumers into your production processes, in order to obtain the trust.
The biggest risk is the risk of an organic farm technology, in production come from the dependence on the nature of the external environment; in the sales cycle, the risk is more from the market without the support of expertise, a lot of amateur farm operators often face the risk of limited agricultural production and profit margins, to achieve income by raising production, but also. swallow the bitter fruit of the land and bear the risk of contamination of agricultural market price fluctuations. Liu Gang farm employs five peasants, fixed monthly labor costs and other contractors about fifteen thousand more than the current balance of his farm just . Liu Gang said: 'specific to each stage, according to the breeding season, watering, plowing, fertilizing, transplant seedlings planting, weeding, pest control, etc., which need to be based on the production plan. Daily wind, rain, sun, water, insects and other disasters should be managed. 'Liu Gang that organic farms now sorely lacking is not money but the technology, but technology is perfect organic farm biggest risk is inherent in the present, the production of awareness of the concept of organic products in the country remains low, but high prices driving the rapid development of organic production in the short term. At the same time, high technology content of the organic agricultural needs. 'land component is not the same in each province, how ecological cultivation, we need to practice to explore. 'Liu Gang that, which is currently most lacking in many of the main farm perception. For example, with cow dung manure, vermicompost nearby dairy farm, can not add any foreign compound feed, pesticides require manual weeding, organic cultivation methods bias traditional and original farming practices. 'But the NPK ratio is how much Tim fruitless, add not less long tall, unskilled people do not understand the implication of scientific knowledge. 'Liu Gang said. Moreover, around Beijing and even the country, the use of fertilizers has been more than three decades, very few know how to conventional tillage. 王申福 professionals Agricultural University background, engaged in organic agriculture has been for decades, he told Reporter: 'Even the university, and now can not find a textbook of organic farming. '(Reporter Zeng Jing Jie) Beijing-known organic farm ● Noah surrounding area of 1,500 acres farm, which covers an area of 650 acres of vegetable cultivation facilities can provide high-end organic vegetables throughout the year of 2000 households. ● Happy Farm Beijing Moon Moon Bay The reality version of Happy Farm Happy Farm and the 'Community Supported Agriculture' in two modes were successfully integrated agriculture. ● Beijing area currently owned by the original ranch only organic milk ranch, through a public process milk Quest real opportunity to cultivate children The spirit of exploration author: Zeng Jing Jie This article Source: China Business Network i horse Agriculture is one i horse's operating range trade account, search for micro-channel public account iheimanongye can find me if you like local consumer services, such as planting, breeding. industry, agriculture, forestry, animal husbandry and fishery, agricultural business, and everything associated with human agriculture industry supply Please pay attention to me, those things we talk with agriculture, agricultural entrepreneurs please add agriculture QQ exchange group: 166 261 108 not to leave 300) this.width = 300 '\u003e