Discussion Personal APP / micro-channel public platform operators first micro-channel public platform do think these problems, such as location, such as the number of users, such as profit model, then by UBM tour Huang introduced to Jane net small total, then use simple network produced a personal APP, which also began to think about personal APP related operational problems. We find that the individual APP or process personal micro-channel platform operators are there are some similarities truth, therefore write it, and we hope to share in. Location: should small but in fact from the media boom, a lot of people forget, it seems that they play the turn, it can also play, and thus registered a bunch of micro-channel public platform, or produced using a variety of tools to create a bunch of app The app, the last 3 minutes of heat is over, over the bodies. In fact, the reason why this phenomenon and we are playing before the positioning is not clear there is a great relationship. Next, I will take my micro-channel public platform and personal APP 'Man playing sink' for example, talk about how to position before operation.
First, we have to do something they know, I prefer text to play at home is also a bunch of beads walnuts, there are around a lot of friends like this stuff; secondly, we want to know how we do things a certain group, in fact, a lot of people Here is confused, such as we see a lot of jokes platform, there are a lot of jokes APP, indeed, their very large populations that are personal things like Aspect funny, but the same joke sites have similar embarrassments Wikipedia and other large installed base of opponents, if we APP or a personal platform and they can not compete. Based on the above two points, I think we both do platform or APP, to individual operators, it must be time to locate small but fine, small, which means that there are certain groups have a certain market, the fine is their understanding related knowledge to share and exchange. User: Do not blindly seek more from microblogging number of fans, we will seek more blind, even selling zombie powder have become an industry chain, in fact, this blindly and more behavioral responses of our heart impetuous, should beware of. I think the micro-channel platform / personal app number according to your location, in between 500-1000 appropriate, we maintain a lack of energy, a lot of people playing in fact a brother alone, or two or three brothers shirtless, then 500 1000 people is just a two operators can cope with the, the other people inside 500-1000 if active users in more than 20%, then the next you can play a lot of interesting things, such as money, such as self-expanding. Man playing sinks micro-channel platform currently has more than 500 people, but in this more than 500 users, active users I probably about 100 people, basically every piece of information released, are able to receive 30 to 50 of feedback information or consultation price, or explore, this figure compared to those large (hundreds of hundreds of thousands of fans) in terms of insignificant, but on our two-person "d gray man cosplay costumes " team (one for professional knowledge, a charge of operations) we are able to maintain a good, Information can be timely feedback, we can engage in activities together.
Profit: why discerning Ads blog era, personal blog to rely on google adsense, relying on Taobao off, not being reorganized into a limited microblogging large roots, but also substantially abut the ad list to earn money, to the current personal APP / micro-channel platform, it seems that advertising into one "dragon ball z wigs " that is extracted commission. Our idea really limited to advertising it? Not! At least in the micro-channel platform text to play sinks, so far we have not received the ad, but it has achieved 3000 yuan profit (or negligible compared to the big cattle is concerned), We take the auction model, users publish 'Auction' word to the platform, you can receive a message, the message can be commented, users can bid within the specified time, then the highest bidder bid. Of course, this model is also very low auction ordinary common, but initiate hope you can let everyone from the siege only by advertising inside out look.
Says very superficial, as Man playing sink after the first auction is successful, I excitedly wrote a small text, to Mouwang contributor, last received a reply: The article is too shallow, that's all we know something . Indeed we all know these things, but people still do not know if there is a cosplay costumes for sale person able to see any benefit, but also live hammering me almost an hour to get this thing. Finally publicity about our micro-channel platform, add a friend, search public accounts: Man playing sinks attention to; if you do not want too much attention to the micro-channel public account can also download our APP, two-dimensional code as follows: This article is a dark horse i column On the old stone say please indicate the source: ww.iheima.com