Color psychology of the Internet: You choose the color it? translation / À evening Why Facebook is blue - from the initial to the latest version, several design change, always the same main color is blue? The answer is very simple, according to 'The New Yorker' interview, Facebook founder Mark Zuckerberg is actually a color blindness, he could just make out of the blue: 'Blue is the richest color for me color. '* Facebook most original design interface, then it is called thefacebook.com. At that time, I want to open an account in the above must have a .edu (Harvard University) at the end of the job mailbox. Serendipitously good, interested in culture or, tend to reflect the color of the founders of the Internet brand aesthetic and preferences, while the designer for color selection and choice, but also an essential part of the completion of the works. Youtube designer Marc Hemeon had please teacher wigs collected button color design 18 popular Web sites or persona wigs product groups, and research to assess the psychological impact of color for the user: the corresponding website or product answers as follows: 1, Google2, Twitter3, Facebook4, Microsoft5, Pinterest6, Yahoo7, Instagram8, Flickr9, Spotify10, Rdio11, Svbtle12, Medium13, Basecamp14, Square15, Amazon16, Quora17, LinkedIn18, Path button on most dears wigs of the site or products will not be Cosplay Costumes more than three kinds of color, point 'action' button should be harmonized for the same color, such as Google's 'search' button is blue, and Twitter the 'Register' button is bright yellow. Social sharing tool Buffer co-founder Leo Widrich the blog added some ideas about color, excerpts in part as follows: color helps users build brand awareness is very simple: Grey: a symbol of calm, neutral; (apple, Wikipedia New York Times ......) Green: a symbol of health, life; (BP Oil, food supermarket whole foods, Starbucks ......) Blue: symbolizes reliability, strength; (Dell, Volkswagen, IBM ......) Purple: a symbol of wisdom, imagination ; (Yahoo, T-Mobile, sci-fi theme Television Syfy ......) Red: symbolizes blood, the young; (Coca-Cola, Lego, KFC ......) Orange: symbol of joy and confidence; (Fanta, Amazon, Firefox ......) Yellow: symbol of warmth, transparent; (Best Buy, Ferrari, McDonald ......) From the consumer point of view, the color is also can play a role in understanding and influence decision-making stage: Yellow: to attract the attention of shopping window; red: urgency stimulus effort sense, often appear in scenes clearance; blue: used for banks and commercial institutions, emphasis on safety; Green: reminiscent of the rich and relaxed, relieve stress; (Alipay credit card repayments to select the green as the main colors, can understand the reasons for it) Orange: Call mean strong, used to create the next set, buy, sell action; pink: to serve women and young girls romantic tone; Black: best match of luxury; purple: giving soothing \u0026 amp ; feelings of calm, beauty and anti-aging products often use; male and female preference for the color of some deviation: Survey Enterprise Analytical Services KISSmetrics display (This report is mainly used for product recommendations App entrepreneurs in the product policy design) - Female Favorite color: blue, purple and green; women hate colors: orange, brown and gray; male favorite color: blue, green and black; men hate colors: brown, orange and purple; color can determine the conversion rate gap: US digital marketing company Hubspot have done an A / B Testing, devil king sengoku basara 2 cosplay testing different colors for differential conversion for a user clicks caused - around two test face in the content has been completely the only difference is the color of the button, the more than 2,000 people in the sample tests, the final red CTR CTR programs over a full 21% of green programs. But before the test, most of the researchers have speculated that green programs will get higher click, because, intuitively, the green represents the passage, meaning permitted by, and are more inclined red warning, stop means. Finally, why Html language hyperlinks The default color is blue? Because blue is best to stand out from the gray shades in the background. This decision was made by Tim Berners-Lee-- inventor of the World Wide Web made. In his time, the first generation of the Internet browser Mosaic background display pages are usually gray background, in order to make a hypertext link to more easily identify, Tim Berners-Lee ef a fairy tale of the two cosplay hyperlinks defined as blue and underlined text. (Via author blog) [Welcome to search on a micro letter 'txws_txws' Follow our official micro-channel, 6 a day to miss the wonderful article. ]