Mailer is a medium used for mailing products in various forms such as envelopes, mailing papers, advertising brochures, books, magazines, etc.
Packaging plays a very important role to protect your products from damage during the shipping or delivery process.
Difference between packaging and boxes
Packaging is the process of preparing products to be wrapped and ready for shipping or another form of transportation. The envelope is the best type of packaging. While boxes are in different sizes and shapes. You can customize your mailer boxes as your need. There are various types of lightweight and highly resist packaging:
Bubble mailer
Bubble mailer is both padded and economical mailer packaging. It is lightweight packaging for shipping. They are ideal for shipping promotional materials, DVDs, electronics, and other items to protect them from external damages. These mailers' packaging is made from brown kraft.
Poly mailer
Poly mailer as known as polythene mailer is best for apparel, or other soft material to keep it sustained during shipping. The strong self-strips and tags are directly attached to them.
Glamour mailer
This mailer comes in a variety of colors such as red, green, blue, silver, etc. Glamour mailer is used to represent your product stunningly. It is the best marketing tool to create a great impression on customers’ minds to purchase it.
A mailer box is made from paperboard packaging. It is used to store and send your products safely to the customers. It can also be used as an effective marketing tool for brand promotion.
Mailer boxes are the same as shipping boxes. Many e-commerce brands choose the mailer packaging boxes as subscription boxes. Because its interlock style makes the products more durable and resistant during transport compared to other types of packaging. There are various types of packaging boxes are used for transporting such as:
· Regular slotted cartons; which are the standard box are used for shipping multiple products.
· Corrugated mailer; consists of two-layer of cardboard paper and one paper flute. Makes your products safe and secure during the delivery process.
· Multi-depth boxes; can be customized according to the product dimension.
· Front lock mailers; are the best for unboxing experiences.
· Easy fold mailers; are ideal for shipping small products books, artwork, etc.
Customize your mailer packaging boxes:
In these modern times, custom mailer boxes are needed for e-commerce and the others, considering their rich-featured nature for business. Different shapes, designs, and sizes are available to improve your business outlook.
Style of mailer packaging boxes:
The most popular mailer packaging style is tuck top. Products are safe and protective in tuck-top mailer boxes. There are several types of mailer packaging styles such as:
Mailer boxes with adhesive and tear strip:
Your products are safe in adhesive strip mailer boxes during shipping and the tear strip allows easy opening during unboxing.
Auto bottom lock mailer boxes:
This box is locked by hand without tape or glue. It is flat shipping easy to assemble and durable.
One-piece folder:
This box is also locked by hand without tape or glue folding the side flaps into the hole on the bottom.
Insert mailer boxes:
It can provide an extra layer of protection to your products during transport. Custom insert mailer boxes are easily customized in different shapes and sizes to your product specification.
Eco-friendly materials:
Cardboard is the most popular packaging material due to its strength. It is 100% recycle and eco-friendly. The composition of mailer boxes cannot harm the ecosystem. Corrugated is a sturdy packaging material. It consists of two-layer of cardboard paper and one flute. That makes your products durable and temper resist during shipping. You can print easily on these mailer boxes to grab the attention of the customers.
Versatile designs:
Designs are a priority in the packaging industry to stand out for your products in this competitive market. Well-designed mailer boxes can help enhance the customer’s purchase experience. Choose realistic laminations and vibrant colors to increase the worth of the brand in the market.
Creative sticker and labels:
Stickers and labels are great ways to add a personalized touch to your mailer packaging boxes. These stickers provide an important description of your brands, product, and usage used as labels.
Importance of printing in mailer packaging
In these modern times, every e-commerce brand wants luxury packaging for products to attract more customers and promote brands. Printing plays a very significant role to give the high touch of your products. The majority of customers want their product in printed mailer packaging. To fulfills the customer desire for printed mailer packaging boxes, some useful printing techniques are given below:
· Digital printing
· Offset Screen printing
· Flexographic (Flexo)
· Gravure
Offset printing:
In this printing option, the image is transferred from a metal plate to rubber rollers before printing on the medium. Metal plates are not directly in contact with the paper medium.
The printing industry used two different methods of printing for bulk production.
Litho printing; are same as offset printing. In this printing method,
The image you want to produce is placed on a metal plate which is then covered with ink used for printing.
Digital printing
In this process, the image is directly transferred from the desktop to the medium. Digital printing is used for small jobs.
Finishing options:
You can represent your mail packaging boxes more luxurious with help of finishing such as:
· Embossing and Debossing
· UV spot
· Hot stamping
· Glossy foiling
All these methods are used to enhance the appearance, affecting the touch of your mailer packaging boxes to stand out from your brands and make your business profitable.