"READ [PDF] China's New Culture of Cool: Understanding the Worlds Fastest-growing Market
LINK : https://lohgakbahayata.blogspot.com/?book=0321453441
Authors LiAnne Yu, Cynthia Chan, and Christopher Ireland bring their collective experience and perspective to this illustrated analysis of the world's fastest-growing market. Focusing on four fundamental aspects of the consumer Chinese lifestyle - food, style, home life, and mobility - they show how Chinese culture is speedily developing into a radically new form. Anyone who is interested in expanding his or her business in China should not miss this analysis.
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