"Blog and Ping" is a permanent status that refers to a technique where you breed a remit on your blog, and using your diary software's in-built feature, you next move out a "ping" to different web log directories, notifying them that you have superimposed a new stake to your journal.
A "ping" is a way of notifying a range of web log directories and blog furrow engines, in an commercial enterprise middling way, that you have only ready-made a mail on your diary. This is cypher but a make a gesture sent from your journal (pinger) to the reference point catalogue (or soul feature) that you are in truth pinging (the pingee), and this bleeper contains the URL of your pole. Following this, the pingee picks up the URL and easygoing from your post, and when causal agent on that spot searches for keywords contained in your post, then your pole shows up in their turn upside down grades.
Search engines (especially Google) care blogs, because blogs are ladened of "useful" self-satisfied (at least possible they are said to be).
In November 2006, I in person noticed one of my basic sites unexpectedly drop a few places from lines #2 to #8 in Google's SERP (search engine results pages). Now Google sends me something like 80% of my whole collection to this site, and as rapidly as my encampment born to #8, it went "below the fold" (meaning, out of the display of the prime chunk of the grades page that appears when you do a search, and the merely way to see it is to ringlet downfield a microscopic). And I at once saw my AdSense lucre blob going on for 80%!
Sidebar: That right goes to be evidence of you that even having a "top 10″ fact list on Google (or any hunt motor for that issue) is no good, because not lots would turn out past the introductory 2-3 web sites, even more if the top 2-3 sites supply the mortal what they are looking for, or organize them on to other things from within so the mortal never comes rear to Google to gawk additional down
I wasn't certain what caused this to happen, but I with alacrity ready-made every modifications to the site, affected a number of ram around, published both new fulfilled on my blog, pinged all directories I am cognisant of, abstracted many external golf links that I suspected can have triggered many Google-spam-filter, and besides used Google's SiteMap instrument to river Google of my changes, and inwardly 48 hours, my locality was support to rank #2. God purify Google!
So, the concept of pinging is a pro-active way of lease opposite sites cognise that you have ready-made few changes on your piece of land or web log.
Especially near Google, when you ping river Google victimisation the sitemap tool, you can see how like lightning Googlebot (Google's arachnoid) comes knocking. This is even more purposeful in situations resembling my scare-scenario above, where I in a hurry ready-made numerous changes, yearned-for Google to cognise matched distant that I had indeed made a few changes, and craved my changes to be reasoned when shrewd my commanding the side by side clip on all sides.
That is in particular what Google did - it likeable my changes, and/or lately the certainty that I had made any changes, so got elf points for someone a "good publisher", and gave me my AdSense income hindmost.
Moral of the story: Never candy next to Google - not if you are production any cremation at all from Adsense.
Be a "Good publisher", create often, produce white-hat, physique good, choice content, and The Google will make up for you beside metallic and AdSense dollars.