The Complete Idiot's Guide to MBA Basics, 2nd Edition
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The Complete Idiot's Guide to MBA Basics, 2nd Edition
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Amazon Business : Save 25% off first $200 of business supplies. Register a free business account Series: The Complete Idiot's Guide Paperback: 432 pages Publisher: Alpha; 2 edition (March 4, 2003) Language: English ISBN-10: 0028644492 ISBN-13: 978-0028644493 Product Dimensions: 7.4 x 1 x 9 inches
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Book Description
A revised edition of the popular classic, this title features updated topics to build MBA knowledge. Students and managers alike will learn about management skills, business operations, financial statements, marketing, product development, customer service, strategic planning, information management, and quality management. Updated coverage includes global and international business, knowledge management, e-commerce, supply chain management, sales channel management, and financial integrity and ethics.
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