commonly referred

Automobili Lamborghini S.p.A., commonly referred to as Lamborghini, is an Italian manufacturer of sports cars, based in the small Italian village of Sant'Agata Bolognese, near Bologna. The company was founded in 1963 by businessman Ferruccio Lamborghini, who owned a successful tractor factory, Lamborghini Trattori.

In 1998, Lamborghini became a subsidiary of the German car manufacturer Audi AG, which is in turn a subsidiary of Volkswagen Group.

Under the new management

In January 1994, poor economic circumstances and the political climate at Chrysler forced them to sell[citation needed] Lamborghini to Megatech, an Indonesian investment group headed by Tommy Suharto, the youngest son of Indonesian President Suharto. A new management team was installed at the company headquarters headed by ex-Lotus Group Chief Executive Mike Kimberley and including ex-McLaren Cars head of sales, Nigel Gordon-Stewart who became International Sales and Marketing Director. Kimberley was, at the time, the only candidate acceptable to Chrysler as the new President of Lamborghini under the Megatech ownership as he was well known to senior Chrysler management from his previous senior roles at Lotus and General Motors.
Under the new management, Lamborghini began a renaissance in the world markets, with a complete revision of its international dealer network and the implementation of highly proactive marketing strategies. Sales increased from 101 in 1993 to 301 in 1994 and 414 in 1995. Large stocks of cars held by the dealers were sold through aggressive marketing programmes and new models introduced to create a shortage of product in the market reinforcing the exclusive image and premium value of Lamborghini product.
The Lamborghini Diablo SV (Sport Veloce) was launched in 1995. Inspired by the Lamborghini Miura SV, the Diablo SV featured a more powerful 525bhp V12 engine featuring variable cam timing technology (MMEC) developed by Lamborghini. The Diablo SV became the best selling version of the Diablo.
The Lamborghini Diablo SVR was also introduced in 1996 and used to compete in the one-make racing series developed by Stephane Rattel and sponsored by Lease Plan.

Lamborghini

Under Ferruccio Lamborghini
The 350GT was followed by the 400GT. Profits from the 400GT and its predecessor gave the company ample capital to design its first sports car, the Lamborghini Miura. The chassis of the new Miura was introduced by Ferruccio himself at the November 1965 Turin Auto Show. The car's engine was transversely mounted. The styling was executed by Marcello Gandini in less than a year. The completed car was displayed at the March 1966 Geneva Auto Show. The car's name was taken from the famed fighting-bull trainer, Don Eduardo Miura. One hundred and eleven Miuras were sold in 1967. Seven hundred and sixty-one were made in total. The Miura propelled the company into the small world of exotic car manufacturers.
The Espada, a four-seat car based on the Marzal concept car, was developed alongside of the Miura. The name Espada means sword in Spanish, and referred to the sword used by the matador in bullfighting. Using the 4-litre V12 in a conventional front engine layout, the low-slung touring car could attain a top speed of approximately 150mph (240km/h). An interesting feature of the Espada was a glass taillight panel that used the same taillights as the contemporary Fiat 124 Coupé. The Espada received minor improvements over its production, resulting in three distinct series.