[EBOOK] Selling Hospitality A Situational Approach Free [epub]$$
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[EBOOK] Selling Hospitality A Situational Approach Free [epub]$$
Author : Thomson Delmar
Pages : 352
Language :
Release Date :2005-8-18
ISBN :1401832814
Publisher :Cengage Learning
Drawing from the insights of leading sales executives, Selling Hospitality: A Situational Approach discusses the changing hospitality sales profession, including the three emerging selling roles and when to use them. Transactional selling, consultative selling, and alliance selling are unique approaches that salespeople use depending on situational factors. This book will help you understand the new world of buyer-seller relationships and succeed in each sales situation.
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