ロイターの報道ではやや決め打ちです。
http://www.reuters.com/article/smallBusinessNews/idUSTRE58E7XP20090915
Fisker to launch $39,000 electric car in 2012
Tue Sep 15, 2009 6:22pm EDT
抜粋です
SAUSALITO, California (Reuters) - Fisker Automotive Inc, a builder of luxury plug-in hybrids, will launch a sedan car in 2012 that will sell for $39,000, a major investor in the automaker said on Tuesday.
The privately held startup would likely refurbish a factory in the United States to build the vehicle and is aiming to produce 100,000 of the lower-cost plug-in hybrids, Ray Lane, Managing Partner, Kleiner Perkins Caufield & Byers, told Reuters in an interview.
Fisker and Tesla in California have started out with luxury models but are expanding into more affordable -- but not mainstream -- models.
"At $39,000 (per car) you can up get there pretty fast," Lane said, referring to the production target.
Menlo Park, California-based Kleiner Perkins, an investor in Fisker, is one of the most prolific and successful venture capital firms in the United States. It is also a big investor in the green technology sector.