too great, but like Nike Basketball series, 360, adidas clover series could quietly raise prices, make up the sports series from the side unable to price limits. Potential, determines how far you can go in brands in the industry. How big is the growth potential of Chinese brands, and determines the future of China's clothing industry development. VII session of the Chinese-made apparel brand of the year awards potential awards nominate Kumar, NancyK, Pathfinder is the fashion apparel brand leader in the growth potential of China, this reporter particularly interviewed officials from the three companies, asking them to face-to-face conversations with readers. Beijing Kama and original clothing, Executive Director Zhao Po 1 potential, market space and the positioning of the first whatair max 2013
cheap
? Cheng Faqiang: Pathfinder was founded in 1999, initially with tents and other outdoor equipment as the main product. In 2002, the Explorer after you see the prospect of outdoor
sportswear, began production of outdoor clothing. Because discovery of future consumer demand for outdoor sports, Pathfinder is a development opportunity. Brand early in the set must have a differentiated position, so there is a lot of potential and development. Pathfinder's because the difference in positioning and caught outdoors in this market space, outdoor sport learned in the 10 years of great development opportunities, become a famous brand in outdoor sports in China today. Outdoor sports are becoming a fashion, with the improvement of people's living standard as well as RADIUS increases, it will also have greater room for development. Faced with such a development, Pathfinder will stick air
max 90 cheap
to its own position, according to the law of development of original brand and move on. Zhao Po: karma is a company established in 2002, and opened its first store in 2003 successfully. At that time, the concept of consumer spending eased at first, shift
from business to leisure. Doing casual brands on the market are mostly from Hong Kong brands, such as Baleno and Giordano, domestic original brand is not much, mostly garment processing background, in terms of brand recognition and market analysis with the brand Hong Kong lags behind. We analyze the market situation that Hong Kong relatively mature brand, but the brand style is not obvious, but it should be regarded as consumer products, so we decided to have differentiated positioning, entered the field of casual wear. We dig deep from the person's character, to be close to nature, love life, fortitude, heroic aspirations for the brand, shape the Kamar brand. Actually had chosen such different routes is risky, because others down the road, there are experiences could be used while others did not walk the road, there is no experience,