innovations more attention from a consumer's point of view, target group-specific customs, personality preferences, circumstances and factors such as feedback, start small, close to the psychology of consumer demand, was genuinely felt by its brand companies a full range of services. For consumers, they do not focus on any of the technical innovation of enterprisenew balance 991 uk
, they focus on what kind of update is that they can bring their own experiences, corporate strategy and innovation are consumer-oriented, bottom up, Exchange, this is known as user experience-centered micro-innovation. Through innovative experiential marketing in a
consumer-centric, with a friendly stance closer to the consumer, with innovative marketing effect firmly grasp the consumption of resources.In the assortment of footwear brands, to make themselves stand out, it must rely on in terms of product, service, image shaping to implementation differences on different shoe brands, which need to be micro-innovation as a breakthrough. Micro Innovation new balance 996 uk
's father, Prahalad said customers are enterprise's chief innovation officer. "Corporate Center" innovative way dead. Instead, consumers are creating value with a unique personal experiences in plays an increasingly large role in the process. Brand
shoes enterprises should through from line Xia sales channel collection consumers of feedback views, or uses Internet, media way and consumers for interactive, understanding its latest of ideas, again after series market research Hou, to this as strategy developed, and technology improved, decision-making of based, research out by target market welcomes of products, and in design concept also is in technology using Shang are to bold to used innovation thinking, to maximum of efforts to meet consumers of personalized needs.Marketing channel to the terminal building on brand shoe play outstanding courage and creativity, which provide products and services directly to consumers, and completing