Best Nike LeBron 12 Buy's electricity supplier test: Leading online and offlineSource: Daily News? Author: Jiang Peifang Nike Air Max 2011 Women Recently, Best Buy released in November 2012 to December earnings reports that US domestic entity store Nike Air Max 2012 sales year over year decline narrowed sharply. Performance pick up, Best Buy recently made a major decision of the United States is so surprised the industry, according to People's Daily Online appliance Channel reported Nike Air Nike Zoom Soldier VII Max that Best Buy stores in the United States to the sales department was placed under the management of online sales compared to. Adfaith management consultant Zhang Dazhi told the 'Daily Economic News' reporter, said Best Buy 'under the line management line' decision may not improve store sales are not optimistic, because logic would have their own traditions and e-commerce together, it is easy to go wrong. Business model in China who have been questioned / Because the dual brand model and the impact Nike LeBron ST II of the buyout business, Best Buy in China has long been considered 'acclimatized.' Last year, when turned off in Shanghai last a store, Best Buy announced a comprehensive withdrawal from the Chinese market. Best Buy after defeated China, its business model has been challenged from all walks of life, even in the next year, Best Buy appear performance decline, the founder of the resignation, replacement and other executives repeatedly shock factor. Data show that in 2012, the company's Nike Air Jordan Flight 45 second-quarter revenue of $ 10.55 billion, down 2.8%, net profit of $ 12 million, combined earnings per share $ 0.04, up sharply Nike Zoom KD V down 91%. The third quarter, Best Buy total revenue of approximately $ 10.753 billion, down 3.5%. Among them, the United States market revenue $ 7.673 billion, down 4.7%, international market revenue $ Nike Air Jordan 9 3.08 billion, representing a decline of less than 1%. A net loss of $ 10 million company. According Champoux consulting analyst Guyan Wei analysis, Best Buy in the Chinese market, there are two reasons to withdraw from both internal and external, external causes of electrical and electronic consumer goods in China, whether the store or online store, market competition has been very intense, but also with Gome, Suning, Jingdong based electricity supplier giant has basically formed a pattern of domestic electronic Nike Kids Sneakers appliances market, new entrants is difficult to open up the Nike Air Jordan 7 situation. The main reason is that internal Best Buy entered China market acquired Five Star belongs to local electrical retailer, the lack of national channels, it is not conducive to long-term business; Air Jordan Outlet and Best Buy and then to its own brand shop and separate capital, so that the two aspects can not be fully developed, it had to create a Best Buy store exit China and concentrate on business Nike LeBron X PS Elite Five Star. 'Of course, Best Buy is not the first nor the last of a withdrawal of the Chinese market retail group. 'How to make the appropriate changes in the demand for Chinese sellers' always be Cheap Nike Free Outlet placed in front of similar companies need to solve the problem.' Zhang Dazhi representation . Online and managed to break the traditional line / Today, Best Buy in the United States made a 'store sales online classified sales department management,' the major decisions, its experience, will be those that have a business online and offline retailers provide reference . 'This is Best Buy's new CEO Hubert Joly (HubertJoly) comprehensive analysis of American tradition and the online retail market trends both obtained decisions, he thinks Best Buy Online business accounted for only 6% of the overall business.' Guyan Wei She said Jolly has said there is no reason to lower online than offline business operations, while the online business is clearly more growth potential Nike Air Max 2011 Men in the future of online business will grow by 2.5 times. Guyan Wei said, 'AOL electronics and home appliances market size of $ 30 billion, the company now accounts for 7 percent of the share, for the 11th-largest online retailer Best Buy in the US store retail market share of 18% of its online business it may reach a similar scale. 'In opinion, with the maturity of online business development, many problems faced by consumers will be resolved, and the next line advantages are gradually being replaced, especially in developed markets This performance is even more intense. Under the traditional retail business online and offline business is often seen as right-hand man game industry, and even some industry insiders believe that Best Buy this decision belongs to the more traditional retail businesses cite innovation, the rapid development of today's electricity suppliers on the other traditional retail business We should also change ideas as early as possible. However, Zhang Dazhi other traditional retailers do not think wrong. He believes that some companies may be the next line of the leadership line, it is because e-commerce is a recent, much later than the time line appears at the shop. According to the logic of first come first served, then 'below the line leadership line.' Online and offline integration is a trend, a lot of offline business is brought online. If the customer read online product, then go to the scene look 'real' goods, if the same price to buy from the line, not the same as back orders online. Thus, the store became the online shop under the line 'experience store.' From this perspective, the line pipe shop owned online shop should be easier to understand.