Why make money in Taobao?'Now it is the electricity Air Jordan 2 supplier Air Jordan 9 Retro winter,' but we see Taobao, especially to see the traditional brands in the Lynx flies very cheerful. When it comes to Air Jordan 10 tread the green box she made good on Taobao, but very painful B2C, B2C not feel they can do. So Taobao and non-Taobao has to draw a very clear line, this limit how did this happen? Finishing / i world network operators Aug. 14, the highest ever level 'pulse electricity supplier' forum in Hangzhou Rose Garden Hotel, network operators world invited to include Happy child Lynx president, Ali Group Chief of Staff Zeng Ming, Ali Secretary-General of the Nike Heels Boots Group Shao Xiaofeng, Lok than 30 domestic electricity business sector heavyweights including CEO Bi Sheng, to discuss 'the electricity business to make money is not' topic. This article distinguished guests on the 'money in Taobao' wonderful memoir topic of discussion. Moderator Xu dimensional ('world network operators managers, executive editor', i world network operators editor): 'Why? Money in Taobao' This question originated from Bi Sheng @ @ Shuai tiger and two micro-Bo, Bi Sheng said B2C do not make money, Wang said money in Taobao. These two points are very Nike Shoes controversial, but the more controversial, the more you can put the nature of the industry and problems discovered. Bi Sheng gave us counted the cost of an e-commerce accounts, various costs add up to 51 percent, that is to have 51% of gross profit to be able to flat. I'm interested in is similar to the wheat bags, green box so Taobao big Air Jordan 19 sellers, and why you can make money? Maori you have so high? Or lower your costs? Ye Haifeng (wheat bags CEO): Consumers in there - in fact Taobao natural advantages, BiSheng the calculated gross margin of 51%, own brand can achieve. Do e-commerce, traditional retail do nothing more than to solve two problems: the first is to solve the question of what consumers buy, and the second is to solve the problem of where to buy consumer. Taobao, there is no doubt when it comes to money, whether it is outside the network or Taobao are able to make money, but to do inside the Taobao, natural 'Where to buy' to help you solve this thing, you just do customers buy on this platform What to do this thing Air Jordan 6 through, then it's a more pragmatic. Wu Fangfang (green box CEO): I do not feed Nike Shox children for B2C B2C is concerned, I think not necessarily B2C necessarily make Air Jordan 14 Retro money or not make money, expand the scale nor the future will be able to make money, because I've seen compare B2C small profit good, but if they are Air Jordan 17 given a sum of money to allow them to expand the scale may not be able to continue to profit. B2C website to do last year, there really Nike Hyperdunk is fashion. But the business split into pieces last year, we Taobao business accounted for a large proportion of it is profitable; but do B2C burn a lot of money. We have two or three million scale Taobao, B2C also have two or three million scale, in fact, on warehousing costs, logistics costs, almost all B2C Taobao now. But other aspects, as we used to Taobao low-cost, do B2C, when suddenly, at the beginning it is difficult to adapt to this costly attempt. Carving God (Aurora Oil CEO): Taobao service is very full, why do I have to go somewhere else? I myself have two years before the shop is Taobao buyers, four yellow diamond buyers, bought two years, almost all the things I need to buy on Taobao, so I was a standard Taobao users. But in Air Jordan 13 Retro the past two years online shopping career, when I almost never in the number of independent B2C buy things, because the easiest thing, Taobao service covers very comprehensive. Those shoes provide independent B2C, Taobao has. If a shop has a credit, but also praise, to buy things in all Air Jordan 3 Retro likelihood it is OK. In that case, why should I go to a new site? Have to register, but also enter some password, and every other two months to go, to forget the password. I When consumers when other B2C I never go. Lubbe (is looking Consulting Co. founder): Flow, the price war is flawed Why B2C Baidu and Tencent also want electricity supplier, electricity providers and do a lot of effort, but finally did not do it to electricity providers? I think there are three reasons: The first reason, on Taobao promotion, benefits are paid according to the way you do succeed, you get the business, and making money was paid, in this way best suited to development of electronic business, but also electricity Suppliers most acceptable, the most appropriate way to traffic later; the second Taobao has a particularly good team, especially the middle-level cadres Taobao, Taobao's staff is actually professional business services consultant, just said Tencent, make electricity provider Tencent is also a great determination to do a lot of effort, but why not do it a few years? At least do but Taobao, according to my argument is that Tencent lack Taobao such a professional team; the third is Taobao buyers, Taobao Kids Shoes have loyal customers, what have thought Taobao, so Taobao business naturally better able to survive, development. Bear (Tianpin Network CEO): data and traffic base is big advantage after I left Taobao, with many B2C companies have had exchanges, found a very shocked me things that most B2C especially in the flow of operations and data analysis that block foundation is very, very thin, with Taobao this is not one order of magnitude. My personal perception is that most B2C in technology research and development and data this gap with Taobao is really very, very large. So why do you not make money? Because operators get more traffic or traffic itself is a big problem, and experience in data and traffic Taobao this accumulation B2C outside can not really match. Shao Xiaofeng (Alibaba Secretary General): no money is that he did not do a good Air Jordan Others job I think in the end is the Amoy or Amoy, profitable or not, the key lies in yourself; are you now the market all marketing channels and marketing positions, marketing tools and consumer utilization, etc. and the matching degree. This is true not make money at all. So many people say that electricity suppliers do not make money, pure nonsense, no money is that he did not do a good job.