[Cross-border] to enter the Brazilian B2C market, you need to know six[Note] i world network operators in February 26 \u0026 ldquo; 2013 Global AliExpress annual Festival \u0026 rdquo; on the AliExpress Brazil team leader Bill analysis from the Brazilian market, buyers shopping features, how to Nike Air Yeezy localize operations as well as aspects of the opportunities and challenges to face, to Nike Lunar Haze tell you the details of the comprehensive interpretation of cross-border B2C market in Brazil. Oral / AliExpress Brazil team leader Bill consolidation / day Huanhuan network operators Nike Shoes should know the Brazilian market of the Brazilian population and land area Kids Shoes are ranked fifth worldwide, there is a huge market capacity. The main industries are agriculture and mining industry, relatively weak light industry, Latin America's economic output ranks first and seventh in the world GDP, average annual economic growth rate at 4.7%, the economy is growing rapidly. Brazilian indigenous people seldom, basically descendants of immigrants, multiculturalism, foreign things very easy to accept, love sports, art and cuisine. Brazilian Internet Air Jordan 5 Retro users analyze Brazilian Internet users is growing rapidly and is expected to reach 100 million by 2015, is currently ranked fifth in the world. Internet users in Brazil male to female ratio 49: 51,15 to 44 years accounted for 70% of Internet users, Internet users concentrated in the higher income groups, and concentrated in the central and southern provinces. Coverage of mobile phone users in 2013 has exceeded 130%. Brazilian Internet generally used social communication, search, watch news and shopping. SNS is a Brazilian Internet users spent the Nike Air Force 1 longest time network applications, and rapid growth. Growth potential of e-commerce as the Nike Hyperdunk Internet's popularity and Brazil pay, improve the logistics and other basic functions are being gradually released. Brazil's growing domestic electricity suppliers online shopping population coverage rate is high, close to 50% overall. An annual Air Jordan 18 increase of 15 percent e-commerce sales in Brazil. Brazil's main electricity supplier site (data from the Alexa ranking): MercadoLivre, Americanas, Netshoes, Submarino, Dafiti. Wherein, MercadoLivre (charm Caddo Network) is Brazil's largest local C2C platform, the equivalent of China's Taobao; Americanas and Submarino behind entities, both online and offline; Netshoes and Dafiti vertical electric providers. Brazilian local electricity supplier features are: sales of branded merchandise, online and offline hereinafter the same price, high taxes led to higher prices, general support installments, logistics are fee-based services, and higher costs. 2013 AliExpress rapid growth indicators in Brazil. Overseas buyers traffic grew 8 times, turnover grew 4.5 times, the average daily number of new registered buyers increased 5-fold. Brazil buyer's shopping features of Brazilian buyers basically white-collar crowd, aged 25-36 years old, college degree or above, English medium level, monthly income 5000-10000RMB, there are 3--4 years of cross-border online shopping experience. For buyers, cheap price is the most Air Jordan 2 important, but if he is not going to buy less and less popular models, so the Brazilian buyers have a great personality. Preference categories are: apparel, accessories, sports, shoes, bags, beauty salon, toys, 3C accessories. American country style bias Nike Air Presto wind, simple and elegant. I prefer a more tight-fitting clothing and Xiushen Cai. Like hyperbole, rich colors of the accessories. Style must keep up the trend, such as the big element, Air Jordan 6 television protagonist with the money and the like. The pursuit of product texture, we need to pay attention to picture effects seller. Some require special attention: 1. Brazilians especially ladies, pants more lenient. 2. shipping buyers liked. 3. like to talk with the seller, the seller does not like online, even if English is not good sellers. 4. In the shopping process will see other buyers comments. 5. It was Facebook recommend to my friends. 6. like to participate in promotional activities. Localized User Experience Brazilians festivals: Christmas, Mother's Day, Father's Day, Children's Day and so on. Brazilian consumption during the holidays accounted for a third of annual retail sales. Another big event can not be ignored is the 2014 \u0026 ldquo; \u0026 rdquo Air Jordan Others ;, World Cup in Brazil is the Brazilian additional holiday. Air Jordan 5 Retro Then, before Air Jordan 4 Retro the World Cup-related search volume than six months is three times higher. AliExpress is also actively promote the localization process, such as: the creation of the Portuguese-speaking home, do localized hot recommendation, combined with the local habit of doing promotion activities. Brazilian market exciting, but not simple logistics backbone of Brazil is relatively complete, but the last kilometer of the conditions are relatively poor. Brazil is a high-tax welfare state, the entire tax system is very harsh, resulting in prices pushed higher. English penetration is not high, only 30%. Foreign companies in Brazil suffer rigorous treatment, therefore AliExpress next will accelerate cooperation with local companies in Brazil, such as cooperation with Brazil's postal and customs; local traffic with the Brazilian company's cooperation and so on. Meanwhile, AliExpress will choose some strong seller added gold seller foster mechanisms work together to develop the Brazilian market. (Note: This article is AliExpress Brazil team leader Bill in \u0026 ldquo; 2013 Global AliExpress annual Festival \u0026 rdquo; Presentations on) [Editor's Note] world network operators will be professional point of view of long-term concern in the field of cross-border B2C industry news, policy interpretation, analytical point of view, the real gymnastics experience sharing content. If you are: 1, has a wealth of experience in foreign trade, familiar with cross-border B2B, B2C; 2, foreign trade enterprises, third-party service companies, business owner or director positions more persons; 3, foreign trade business, especially cross-border B2C there unique research and insight; 4, willing to share and exchange. Welcome you to join \u0026 ldquo; cross-border electricity suppliers research \u0026 rdquo; micro-channel group, and the world's top cross-border electricity supplier network operators to explore the cross-border electricity supplier analyst with a new topic. 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