[Industry] Online Short Term Rentals of Chinese geneOnline Short Term booming market. C2C platform portal back to face the mass market with flow advantage, B2C platform flagship high-end people will open up the upstream and downstream to a certain extent to avoid the problem of credit mechanism is not perfect. Who will win? This article from the 'New Fortune' magazine, author Wu Yao, i dark horse share this article we want to help. Airbnb and Homeaway The success of the online short rent into sight, predicted that 'the next eBay' and 'subversion hotel industry' is to let the industry has been unprecedented attention at home and abroad. In 2011 China began the first online short rental site. Just two years, the market has completed the first round of the playoffs, Manabi rent earliest established in July 2013 the official line. The remaining competitors are between C2C and B2C mode platform game, looking for the best breakthrough. After all, according to Analysys think tank, released the 'China online rental market research report,' 2014 China Online Short Term transaction size of the market will be close to 3.0 billion, and to maintain high growth. Facing the huge cake, who can bite a piece of Dir, who can have the last laugh? Ephemeral Manabi Manabi rent market rent is China's first online short rental platform, officially launched in mid-2011. On-line a month registered user is beyond the 26,000 passengers, booking room nights / more than five numbers. 2012 The site covers the city reached 80, listing more than 80,000 units, was nearly 30 percent share of China's online short rental market leader, and therefore who has refused Homeaway3000 million or US $ 20 million eLong dollar takeover offer. But after just two years, Manabi rent first large-scale layoffs came, and soon close the site. Although it failed to some extent, due to the high cost of promotion and funding strand breaks, but fundamental research, China's short rental market is still training stage, Manabi rent founding team clearly acceptance of the Chinese market is too optimistic. Thus, once the industry leader can only be short-lived, after the burn ten million US dollars in the end come to a closed-door closure. Although the outcome was not a happy love day to rent, but China is still nascent online short rental industry attracted a lot of attention, perhaps the significance of its existence. C2C platform backed portal overseas success stories of the demonstration effect earlier, the major portals have begun to layout short rental market. In 2011, Ganji pioneered short rental business, and in January 2013 it split into ant short rent; SouFun launched world tour; 58 city and piglets are short term strategic cooperation, the latter open platform. January 2013, ant Short Term and Short Term pig announced the same day to get ten million US dollars-level financing. From a business model point of view, from the earliest Manabi rent, rent short pig after the ant short rent and travel the world, basically followed the industry Airbnb ancestor's footsteps, the main share-based economy, landlords show accommodation on the site Information, tourists and other groups need vacation rentals introduce browse listings and choose your favorite short stay. Short Term Rentals pig on the line in August 2012, currently in the country's 13 cities with branches, listings covering more than 130 cities. Its slogan is 'doing humane accommodation' Site has more than 1.3 million tenant and the landlord met by piggy Short Term become friends. Not only that, it's the landlord and the tenant rent short piece with field experience compiled photos on the website to the story of the ways to attract attention and traffic. How to protect the interests of both sides is the most important short term rental platform. And foreign markets, the Chinese short-rental market is flooded with a lot of career short tenants, or 'principal tenant.' CEO Chen Chi Short Term pig had revealed that in more than 7,000 sites on its landlord were only about 500 individual landlord in the true sense. In the credit system Jordan Aero Mania is not sound original Chinese, which makes short term credit and security issues become more prominent platform. Airbnb year after the landlord sacked the incident, the safety of the user were strictly regulated, rich user profiles, while Facebook and other social media and communication, enhance mutual understanding between landlords and tenants, and for each Housing transaction amount of millions of dollars to launch home Nike Dunk SB Mens insurance, in order to respond to emergencies. Under the sound credit guarantee mechanism, Airbnb rapid development, today's valuation has more than 2.5 billion US dollars. Yihuhuhuapiao pig short term, in June 2013 also introduced the 'personal property landlord provisional safeguard plan', as long as the platform to complete the order listings, can enjoy the highest paid 880,000 yuan of property protection, and for The landlord offered free. Correspondingly, in order to attract tenants, pig short rent at the beginning of the on-line launch of the 'worry-free stay tenant protection scheme': If you arrive housing tenant, found the room could not stay, false information, etc., in You will get the deposit refunded as compensation for paying back the principal on the first day; if unable to contact the landlord, pig Short Term promise tenant payment of premium and arrange regular check-in the day the same vacation rentals or hotels. Short Term Rentals platform provides the equivalent of house validation, help the parties to communicate and provide property security functions, commission revenue primarily from service charges to the landlord, the commission ratio pig Short Term and Short Term ant with 10%, while tour the world was in 2012 was declared free of commission, but soon recovered 5% commission rate. However, with love alone compared to daily rental, short rental platform backed by heavyweights such only temporary no profit pressure, and take advantage of traffic on, and therefore pay more attention to increasing market share. Ganji CEO Yang Hao Chung has said that the ant short Air Jordan 4 rent projects in the near future is still losing money operating state, and travel the world short rent pig heads also have said there was no profit in the short term plan. B2C model in addition to local conditions C2C platform, there is a class online short rental platform is taking the B2C online short rental platform. The world's largest online travel Realtor US Homeaway would also integrates individual landlords and have a certain number of real estate listings, went public in June 2011. It only offers one charge of housing, you can choose $ 349 / year or 10% commission on each purchase order by Release information. At the same time the landlord can also choose hosting business, commission starting at 13% of the rental price. 2013 first three quarters, Homeaway revenue more than 250 million US dollars, of which $ 210 million comes from the release of listings landlord or real estate agency fees. B2C model was first adopted in China, comes on line in December 2011 transit home network, and in order to ensure that customers experience it self under the line of property management team. Way home network flagship high-end holiday apartments online short rental business, generally in the real estate company's sales process with the signing of a strategic cooperation to date has been with the 42 real estate companies to establish a cooperative relationship. After the sale of housing transactions, such as owner-occupied, the way home network to play the role of housekeeper; if the owners would buy long-term vacancy listings, you can choose the Housing Trust to passers-home network, the owners need to do is the way home network to coordinate their check-in time. All services are provided by the property's Siwei Deng hotel management company to take care of. Such cooperation has not only brought a steady-hand housing network for the way home, but also brought huge revenues - short term gain of 50% net all the way back home. Since the on-line soon entered into a strategic partnership with Ctrip, Ctrip tourism product bundling, to achieve customer share, backed by China's largest travel site, passers-home network CTR naturally not a problem. Through the Online Short Term way home on the downstream network was quickly focus on capital circle on the line five months to get the A round of Nike Air Max 1 investment, in February 2013 and completed B round of financing, the total amount of 400 million yuan two rounds of financing. Participation investment Homeaway way home network also adds overseas apartment option by way home network is responsible for domestic customers with 24 hours of Chinese information and reservation services. Way beyond the home network, on-line in September 2013 a beautiful home is an online platform for B2C mode Short Term latest practitioners. Which likewise take a Air Jordan 1 relatively high-end line, target customers is 'happy to enjoy the quality of life of the elite', located in the center housing more than first-tier cities, prices are 600-2000 yuan / night. On-line only over one month, a beautiful family gained the 10 million in venture capital. Although beautiful home listings equally pure B-side, the largest 'landlord' is one of the advantages of its investors Parker Group, also has a partnership with Shimao, Yanlord real estate, but it was not as way home Network General enabled own line of property services team, but full Air Jordan 1 use of the soft power of its investors. Because of this, around the online short rent, a beautiful home also 2015 Latest Nike Shoes offer a package of value-added services including residential housekeeping, housing care, etc., private butler. Stable housing agency, docking operations online and offline for a beautiful home brings[Industry] Online Short Term Rentals of Chinese geneOnline Short Term booming market. C2C platform portal back to face the mass market with flow advantage, B2C platform flagship high-end people will open up the upstream and downstream to a certain extent to avoid the problem of credit mechanism is not perfect. Who will win? This article from the 'New Fortune' magazine, author Wu Yao, i dark horse share this article we want to help. Airbnb and Homeaway The success of the online short rent into sight, predicted that 'the next eBay' and 'subversion hotel industry' is to let the industry has been unprecedented attention at home and abroad. In 2011 China began the first online short rental site. Just two years, the market has completed the first round of the playoffs, Manabi rent earliest established in July 2013 the official line. The remaining competitors are between C2C and B2C mode platform game, looking for the best breakthrough. After all, according to Analysys think tank, released the 'China online rental market research report,' 2014 China Online Short Term transaction size of the market will be close to 3.0 billion, and to maintain high growth. Facing the huge cake, who can bite a piece of Dir, who can have the last laugh? Ephemeral Manabi Manabi rent market rent is China's first online short rental platform, officially launched in mid-2011. On-line a month registered user is beyond the 26,000 passengers, booking room nights / more than five numbers. 2012 The site covers the city reached 80, listing more than 80,000 units, was nearly 30 percent share of China's online short rental market leader, and therefore who has refused Homeaway3000 million or US $ 20 million eLong dollar takeover offer. But after just two years, Manabi rent first large-scale layoffs came, and soon close the site. Although it failed to some extent, due to the high cost of promotion and funding strand breaks, but fundamental research, China's short rental market is still training stage, Manabi rent founding team clearly acceptance of the Chinese market is too optimistic. Thus, once the industry leader can only be short-lived, after the burn ten million US dollars in the end come to a closed-door closure. Although the outcome was not a happy love day to rent, but China is still nascent online short rental industry attracted a lot of attention, perhaps the significance of its existence. C2C platform backed portal overseas success stories of the demonstration effect earlier, the major portals have begun to layout short rental market. In 2011, Ganji pioneered short rental business, and in January 2013 it split into ant short rent; SouFun launched world tour; 58 city and piglets are short term strategic cooperation, the latter open platform. January 2013, ant Short Term and Short Term pig announced the same day to get ten million US dollars-level financing. From a business model point of view, from the earliest Manabi rent, rent short pig after the ant short rent and travel the world, basically followed the industry Airbnb ancestor's footsteps, the main share-based economy, landlords show accommodation on the site Information, tourists and other groups need vacation rentals introduce browse listings and choose your favorite short stay. Short Term Rentals pig on the line in August 2012, currently in the country's 13 cities with branches, listings covering more than 130 cities. Its slogan is 'doing humane accommodation' Site has more than 1.3 million tenant and the landlord met by piggy Short Term become friends. Not only that, it's the landlord and the tenant rent short piece with field experience compiled photos on the website to the story of the ways to attract attention and traffic. How to protect the interests of both sides is the most important short term rental platform. And foreign markets, the Chinese short-rental market is flooded with a lot of career short tenants, or 'principal tenant.' CEO Chen Chi Short Term pig had revealed that in more than 7,000 sites on its landlord were only about 500 individual landlord in the true sense. In the credit system Jordan Aero Mania is not sound original Chinese, which makes short term credit and security issues become more prominent platform. Airbnb year after the landlord sacked the incident, the safety of the user were strictly regulated, rich user profiles, while Facebook and other social media and communication, enhance mutual understanding between landlords and tenants, and for each Housing transaction amount of millions of dollars to launch home Nike Dunk SB Mens insurance, in order to respond to emergencies. Under the sound credit guarantee mechanism, Airbnb rapid development, today's valuation has more than 2.5 billion US dollars. Yihuhuhuapiao pig short term, in June 2013 also introduced the 'personal property landlord provisional safeguard plan', as long as the platform to complete the order listings, can enjoy the highest paid 880,000 yuan of property protection, and for The landlord offered free. Correspondingly, in order to attract tenants, pig short rent at the beginning of the on-line launch of the 'worry-free stay tenant protection scheme': If you arrive housing tenant, found the room could not stay, false information, etc., in You will get the deposit refunded as compensation for paying back the principal on the first day; if unable to contact the landlord, pig Short Term promise tenant payment of premium and arrange regular check-in the day the same vacation rentals or hotels. Short Term Rentals platform provides the equivalent of house validation, help the parties to communicate and provide property security functions, commission revenue primarily from service charges to the landlord, the commission ratio pig Short Term and Short Term ant with 10%, while tour the world was in 2012 was declared free of commission, but soon recovered 5% commission rate. However, with love alone compared to daily rental, short rental platform backed by heavyweights such only temporary no profit pressure, and take advantage of traffic on, and therefore pay more attention to increasing market share. Ganji CEO Yang Hao Chung has said that the ant short Air Jordan 4 rent projects in the near future is still losing money operating state, and travel the world short rent pig heads also have said there was no profit in the short term plan. B2C model in addition to local conditions C2C platform, there is a class online short rental platform is taking the B2C online short rental platform. The world's largest online travel Realtor US Homeaway would also integrates individual landlords and have a certain number of real estate listings, went public in June 2011. It only offers one charge of housing, you can choose $ 349 / year or 10% commission on each purchase order by Release information. At the same time the landlord can also choose hosting business, commission starting at 13% of the rental price. 2013 first three quarters, Homeaway revenue more than 250 million US dollars, of which $ 210 million comes from the release of listings landlord or real estate agency fees. B2C model was first adopted in China, comes on line in December 2011 transit home network, and in order to ensure that customers experience it self under the line of property management team. Way home network flagship high-end holiday apartments online short rental business, generally in the real estate company's sales process with the signing of a strategic cooperation to date has been with the 42 real estate companies to establish a cooperative relationship. After the sale of housing transactions, such as owner-occupied, the way home network to play the role of housekeeper; if the owners would buy long-term vacancy listings, you can choose the Housing Trust to passers-home network, the owners need to do is the way home network to coordinate their check-in time. All services are provided by the property's Siwei Deng hotel management company to take care of. Such cooperation has not only brought a steady-hand housing network for the way home, but also brought huge revenues - short term gain of 50% net all the way back home. Since the on-line soon entered into a strategic partnership with Ctrip, Ctrip tourism product bundling, to achieve customer share, backed by China's largest travel site, passers-home network CTR naturally not a problem. Through the Online Short Term way home on the downstream network was quickly focus on capital circle on the line five months to get the A round of Nike Air Max 1 investment, in February 2013 and completed B round of financing, the total amount of 400 million yuan two rounds of financing. Participation investment Homeaway way home network also adds overseas apartment option by way home network is responsible for domestic customers with 24 hours of Chinese information and reservation services. Way beyond the home network, on-line in September 2013 a beautiful home is an online platform for B2C mode Short Term latest practitioners. Which likewise take a Air Jordan 1 relatively high-end line, target customers is 'happy to enjoy the quality of life of the elite', located in the center housing more than first-tier cities, prices are 600-2000 yuan / night. On-line only over one month, a beautiful family gained the 10 million in venture capital. Although beautiful home listings equally pure B-side, the largest 'landlord' is one of the advantages of its investors Parker Group, also has a partnership with Shimao, Yanlord real estate, but it was not as way home Network General enabled own line of property services team, but full Air Jordan 1 use of the soft power of its investors. Because of this, around the online short rent, a beautiful home also 2015 Latest Nike Shoes offer a package of value-added services including residential housekeeping, housing care, etc., private butler. Stable housing agency, docking operations online and offline for a beautiful home brings a stable income, the common support of the commission and line rental short rental source of service fees, the beautiful home has been initially profitable. Short Term Rentals compared with C2C online platform, B2C mode full maintenance lease sides more assurance, but also more in line with current consumer thinking Chinese people, to some extent, to avoid the problem of credit mechanism is not perfect. But as B2C platform under increasing scale, line cost is bound to become a major test of its earnings. a stable income, the common support of the commission and line rental short rental source of service fees, the beautiful home has been initially profitable. Short Term Rentals compared with C2C online platform, B2C mode full maintenance lease sides more assurance, but also more in line with current consumer thinking Chinese people, to some extent, to avoid the problem of credit mechanism is not perfect. But as B2C platform under increasing scale, line cost is bound to become a major test of its earnings.