Apple's Steve Jobs can eat how long bonusarticle Source: Entrepreneur Network Author:? Hotashang authorized publication, please indicate the source. Since 2003, Apple has been using performance management executives and the company's year-end awards linked to incentives. Sales revenue and net profit is an important indicator of the company's management to measure the performance of Apple. At the same time Apple has set performance targets Air Jordan 2 for the year and highest performance. By 2011, Apple executives for management is the management Nike Shoes of the year-end awards capped a year. Specifically, if the company year results exceeded performance targets, the company management executives bonuses amounting to 50% of the wages of the year, if the company that year exceeds the maximum expected performance results for the year, the Nike Air Force 1 company management executives bonuses amounting to 100% of the year's wages. Jobs never not involved in these incentives, because his salary has been $ 1 annual salary, but the bonus has been zero. In 2012, that Cook's reign, Apple adjusted the management incentive plan. If the company year results exceeded performance targets, the company management executives bonuses amounting to 100% of the wages of the year, if the company that year exceeds the maximum expected performance results for the year, the company management executives bonuses amounting to 200% of the year's wages. In addition, as CEO Cook will still be involved in the incentive policies. In addition, with respect to 2011, the growth rate target of Apple in 2012 with the highest performance expected performance decreased. 2012 Apple target the highest performance compared with expected performance in 2011 Actual net income increased by 25% and 29%, net profit growth of 15% and 20%, respectively; and 2011 results compared with Apple's goal of maximum expected performance in 2010 actual net revenue growth of 36% and 43%, respectively, net profit growth of 25% and 33%, respectively. Compare 2012 and 2011 bonus distribution program, we can see that Apple's 2012 bonus plan with respect to the 2011 target is relatively relaxed, relatively generous bonuses. However, this is a relatively easy solution, the Compensation Committee of Apple's also plausible Air Jordan 18 that Cook's pay relative to other companies in terms of CEO remuneration is low, and other executives bonuses and salaries and other large companies compared to just about nothing. When the performance bonus and the company's executive compensation related to management sometimes needs to be a balance between the long-term development interests and personal interests of the company. From that perspective, Apple released its results iphone5 might have considered a factor in the final month of the 2012 fiscal year. If they do not publish in 2012 iphone5, iphone5 naturally Air Jordan 13 Retro all income credited fiscal year 2013, then in order to complete the annual target is obviously not the highest confidence. If the results of the year less than the maximum target, then the entire management can only take the equivalent of 100 percent salary bonus, and get 200%. Apple in recent years, the highest expectations are completed, should the cook can not complete their duties in the first year up to expectations, presumably Apple CEO Cook future career will be affected. There are factors to consider this, Apple on September 13, 2012 launched iphone5. After some failures problems arise iphone5 instructions iphone5 time to market was not mature, but Apple still insists launched ahead iphone5. Apple in 2012 exceeded the Air Jordan 1 maximum annual After the desired goal, at the expense of the company's brand for the price. Apple management to get the equivalent of 200% of their salary back, the result is the way Apple's stock Kuangxie. Cook itself is perhaps not very valued some small benefit. He had to give up dividends of restricted shares of its holdings, also asked a number of company directors to purchase the company's shares on the open market. However, Cook now represents not one person, but he was the representative of Apple's management team. Cook needs stability maintenance, the need to establish their own credibility, let Apple get rid of the shadow of Steve Jobs. Jobs do not need to pay a penny, do not need a penny of money, because the identity of Disney's largest shareholder is enough for several lifetimes him; do not need to build their own prestige and domination, because Steve Jobs is the card itself; and Steve Jobs is Apple's play out of history, he has no psychological burden; he did not have any utility in the heart of Apple, Kids Nike Trainers only products and technologies. Cook Obviously not, he needs to do a lot of faces in balancing the various interests. For in 2013, Cook for other management's expectations is to strengthen teamwork. Apple submitted the report on page 30 PRE 14A mention of a major initiative in the company's management to the SEC December 27, 2012. The initiative encourages companies to hardware, software and services to enhance collaboration between the teams. To this end, the management of the company's compensation committee (except Cook) annual salary rose from $ 800,000 to $ 875,000. Apple introduced a series of problems encountered in iphone5, some reflection, began to emphasize the coordination and cooperation of various departments to avoid when iphone5 listed many problems. Apple's performance for 2013 growth is expected, Cook naturally will not develop too high. Presumably the growth rate will be lower than the 2012 target performance and highest performance expectations. Meanwhile Cook expects to enhance collaboration hardware, software and services teams, management of smooth sometimes requires sacrifice GDP growth. Personal expects its net income rose to the highest expected actual income for 2012 will be less than 20%, while the highest net profit is expected to be less than 15%. Only in this way, Cook's bonus pocket is naturally not too many obstacles. Utilitarian heart gradually expanded, innovative initiative gradually weakened, corporate governance issues have become increasingly apparent. Apple's Steve Jobs dividends do not know how long can eat.