Organic agriculture: the crisis spawned OpportunitiesAkita family has 5 acres of land, he was a good amount of consultation with farmers, all kinds of strawberries, and agreed to strawberries sold for $ 1 a company in Tokyo. Coming harvest season, another company came to the door, to the acquisition price of $ 1.5 strawberries. But Akita did not sell, contract to sell if he does not comply with the strawberries, the next time no matter what his species, farm co-op will no longer cooperate with him. The story takes place in Japan, reflecting a healthy agricultural development mode, but if it is in China, every year for the Akita may worry about what kind. Chinese farmers has been in the bottom of the industrial chain, the most hard, but earned the least. In order to reduce costs, increase production, a variety of fertilizers, all preparations to spend, so a variety of toxic products as mushroomed in my table. Crisis spawned opportunities for food, Chinese consumers become frightened. Today is melamine, a Sudan tomorrow, day after tomorrow and then emerge a 'lean', even large soup can be modulated with a drop of incense, consumer confidence Air Jordan 11 remained that point has long been overdrawn bare. Thus, one is desperate safe food to consumers, an organic farm is hard work to make the operators, they are frustrated, they seem to not want. This is the status quo, the biggest obstacle is trust between them. However, everything has two sides, even if the evil of melamine will bring benefits. Because of its sensational effect, shocked the food industry, other industries are also shocked. Then, it was found that the opportunities from the crisis, started to move. Quite a number of food companies to do safety was established in 2008. From this perspective, the disaster will be promoting progress in the long-term future, as the agricultural sector is now emerging organic food companies, they have the 'Share a good product, there must be money' mentality come into the market. Food safety, it has been the worst time, maybe not so bad days ahead.美国, China Air Jordan 5 Retro Taiwan and Japan, the 20th century have appeared bigger food safety incidents, usually after this 2--3 years, the organic food industry will begin to erupt. China until the flashpoint may take longer, but sooner or later will come. Opportunities in the upstream security is the essence of food. From a technical perspective, the safety of organic food, there are two modes of production. First microcirculation (the whole industry chain), from planting to the table by a business control, especially where the key node control; the second is to do a single category, such as kiwi or tomato only, since only one product that can do very fine, very detailed. 'This is actually two modes of organic agriculture: the whole industry chain model and company plus farmer pattern' Oriental Iger was general manager Huang said. In addition, make transparent supply chain, 'farmer direct supply' approach began to rise, which increases the transparency of product information to a certain extent, is more conducive to customer trust in this product. This way is very popular in Japan, called 'family style home delivery business.' This upstream farmers attached downstream attached to urban residents. Currently, in Japan four or five similar enterprises with Air Jordan 18 annual sales are more than one billion yuan. For new entrants, organic agriculture more opportunities in the upstream. Today the company has more Nike Shoes class platform, and the background relatively strong farmers network, LohaoCity have introduced investment, listed companies Tootoo background. But the industry still lacks a strong sub-category, such as Xinjiang, Shandong jujube or Apple's brand suppliers. Each single product does not have to do much, although small is beautiful, but Air Jordan 4 Retro it can have a high return. Organic: conflict and large-scale operations in fact, the production of organic agriculture is extremely harsh conditions, water quality, soil, provenance, pesticides, fertilizers, and even the air, there are stringent requirements. Truly organic produce is a luxury foods, which Air Jordan 3 Retro itself is in conflict and mass production, only a small area of precision farming possible. A practitioner once said: If any company with a more than 2,000 acres of certified organic area, then it is impossible to make organic products. It was also said that except for a few remote mountain country, such as Yunnan, Guizhou and other places, other places do the organic basically rely flicker. This determines the current industry companies are either small-scale upstream, either to set up small-scale operators platform. The former, such as small donkey, Dolly, which, as LohaoCity, Tootoo Socialist Workers and the like. In addition, organic gifts also recently more fire. Such rapid growth of the company, but has great potential risk, because it controls the end customer, does not control the upstream. Gift company's operations Nike Air Yeezy is the large ones do high-end products, packaging, which is filled with produce or crafts, it is not important. Such is the nature of the company's gifts, rather than agricultural companies. Up to now, the Chinese market of organic agriculture is not large, the return is not so fast, but investors have been closely watching the industry. 'Enterprises do not necessarily all organic foods, you can be green and safe plus organic.' Legend Capital Managing Director Liu Zehui said. Anyway, a consensus has formed in the market: the power consumption has been savings, barriers to cross trust companies, the future is bound to have huge returns.