Sogou number through build O2O 'light mode'Text / Third Eye (micro letter: thirdsight) face of the rapid development and consumption patterns of change of the Internet economy, China's service industry is set off a tide O2O. Route choice, from traditional search, life services, to the concept of mobile Internet location services, mobile payment services, have been crowded. Who is also the intention its way, such as Sogou number through the like based on the number Air Jordan Women of the light cut pattern. In fact, this is not a new model turned out, but Air Jordan 1 in the mobile Internet environment for existing enterprises and carriers among 400 service hotline mode reconstruction and upgrades. Based on the latter, because the old parties operating mode, the data accumulated fewer resources and technical methods and other reasons, you want to really build O2O model, in fact, it is not easy, but Sogou number through number, etc. This application is to provide an alternative for this and possible solutions. A stickier and expand basic logic of the entrance O2O is to allow users and service have a 'connection' and this 'connection' may be able to provide follow-up services. For traditional businesses, come from online and offline, there are many barriers in terms of capital, technology, talent, channels, and telephone service mode between operators, although the use of the telephone to establish a connection, but there is no room service and user sticky, non-scalability - it seems more like a business enterprise and inter-operator, rather than between businesses and customers. In contrast, Sogou number through the number of the application on the one hand and other tools of the first, and it can easily help users to solve many practical problems, such as contact management, anti-harassment calls, private management, etc. - this first solve the user sticky issue, is the basis for the relationship between service and user-generated; on the other hand, the relevance of its services and user comparison between clever into habits, the non-implantable passive compulsive, but take the initiative to meet the demand, such as Based on number lookup functionality provided O2O mode realization. This is the so-called 'light' content model lies. Based on this relationship, between services and users have scalable possible. For example, through the development of a number of search dogs in the first 'tagging system' based on 'telephone certification' services to business telephone number is based on the brand message, location, telephone number, evaluation, information integration, help businesses mild touch network, service and rebuild the connection between users, so that access to services more convenient. On the scene, when the user has completed certification of enterprises receiving an incoming call, you can see the company clerk avatar, name, company name Nike Shoes and stores information, you can also see the evaluation of the number of other users, the friendly logo glance. Not only reduces the reject rate and telephone communication costs and greatly improve the efficiency of communication, but also promote the Air Jordan 4 Retro company's brand image, but also to enhance its service reputation has opened up a new way, more companies deep O2O provide a good foundation. Service enterprise early adopters 'phone certification' This trend first set off from the service sector is more sensitive. In order to enhance the user's service, many service brand enterprises to reduce operating costs Air Jordan Women or to enhance the customer experience of the product has a natural sensitivity, such as microblogging, micro-channel services. Lot of money into a large 'call center', but also make them more concerned about how to make 'Call' link becomes more valuable, new 'telephone certification' provides new possibilities. From last year, including the SF, Bond logistics, China Merchants Bank, Zhaopin, Shop No. 1, Eslite, Jiayuan and other famous enterprises, has Sogou number through a strategic cooperation agreement. These Nike Lunar Haze enterprises outbound telephone customer service, the user no longer appears strange phone calls, but a trusted brand, and evaluation of customer service head, effectively improve Air Jordan 7 Retro the user experience. Based on this one 'light' entry, these companies make their brand and service interaction between the user and more friendly, but also more viscous. 'Every time the communication, have become an opportunity to build a brand awareness and reputation; and in turn, user evaluation and feedback are also urged to further enhance customer service brand and service awareness.' A corporate marketing stakeholders commented, In addition, It can also be malicious individual 'cottage phone' effectively distinguish, well protected the brand and the user's interests. Platform hand, small micro-service 'free rider' continues to demonstrate the value of cooperation with many platform-level companies have to Sogou number through an olive branch of cooperation, as a platform to businesses and users to bring new value-added services. On these platforms, the order of tens of millions of small and micro businesses use the Internet service convenience, win more business opportunities. Recently, including Tianyi open platform (114 directory assistance), Sohu focus network, go to the market, the public comment network, security alliances and other platforms, and search dogs were number through 'telephone certification' platform data docking, will this 'light Mode 'directly or indirectly serve to cover ten million small and micro businesses. For example, when the public comment a restaurant reservation issues with the user to verify that evening, when phone users already can provide accurate hints. The Internet is a great feature to activate the 'long tail value.' With the Sogou number through the mobile search portal, and the location and service information matches up, the demand for the line can be more accurately 'distribution' for offline businesses and bring them new customers. 'Cross-platform operation, under the open online and offline, in the near future will be the essential element of most businesses.' The industry believes that, with the Sogou number through the platform, including catering, cleaning, housekeeping and other small micro-services, have the opportunity to to try to 'O2O light mode' to share the mobile Internet has brought explosive growth 'bonus.' It is reported that is accelerating Sogou number through 'telephone authentication' platform to build the future of small and micro service can also be submitted for review data directly through the internet, to get this service for free. Currently, the Sogou number through authentication platform, has been covering the logistics, electricity providers, finance, real estate, recruitment, banking, marriage and so on ten major industries. However, the industry believes that the current 'telephone authentication' seriously underestimated the value of further development of space next great number search platform, on the one hand its scalability is very strong, on the other hand the future by searching for large data mining, for enterprises, users, service to build a more accurate connection.