Saipan's death: a once glorious swan songArtesyn Technologies? Guo Xiaofeng? After ten years of stormy spring and autumn, Saipan come to an end. Yesterday evening, Nokia's fourth quarter 2012 earnings report noted that last year released 808 PureView Symbian phone will be the last one, which means that Nokia officially dead Saipan system. Affected by this, Nokia fell on the New York stock opened down $ 0.34 Nike Shoes to $ 4.31, a drop of up to 7.22%. Without Symbian, Nokia's future can only hope Microsoft-based Lumia WP platform, but Nokia needs to get rid of stubborn once the hardware is king in product philosophy, out of business inertia, seek appropriate time to launch meet or exceed customer needs. Once brilliant Symbian operating system is designed for mobile phones Symbian, an operating system, which contains a joint database, user interface framework and reference implementations of common tools, its predecessor, Psion's EPOC. In 1998, the company set up under the joint cooperation Saipan Ericsson, Nokia, Motorola and Psion's. The next year, the company launched Symbian OS v5.x Symbian operating system. Then after, the world's first Symbian phone system Ericsson R380 official sale, but the real success of the Symbian step by step into the market is Nokia. Such as 8210,7650, N-gage, 7200,6600,6681,7610, N70, Air Jordan 4 Retro N73, N86, N93i, N95 and other familiar figures behind this series, along with the growth of countless people, carrying the memories of many people, now He is a hero fade. But in any history and stories of the phone, Nokia has wrote an indelible mark, and are not bypass Symbian. People also have to admit that in the ease of use and user-friendly, Saipan best. And with Symbian system, Nokia was gradually developed into the world's largest mobile phone maker. It is understood that from the beginning of 1996 Nokia 15 consecutive years occupied the first position of the mobile phone Air Jordan 12 market share, Nokia's peak in 1999, the company's value over 270 billion US dollars in 2004, Nokia acquired Symbian Psion company founders in Saipan All of the shares. With Nokia Symbian system was very good, we dominated the emerging smart phone market. Nokia 2012 is the first to enter the Chinese market 27 years. According to some Chinese calendar year earnings estimates Nokia mentioned that Chinese consumers use the Nokia brand is still as high as two hundred and fifty million. Today Saipan decline, even as the shutdown and related products will disappear from the market, but remember that it has been brilliant. Freshmen who lost to rise. At the global industry we Air Jordan 11 are optimistic about Nokia, while in January 2007, Apple officially announced its smartphones: 'iPhone', thus opening a new smart phone in the market, while Apple CEO Steve Jobs when he After the announcement of its 're-invented the mobile phone', but also to the global smartphone industry for a new understanding and definition. The company owned by Nokia Symbian is no longer suitable for the current market, and even whether it is a smart phone system is also being questioned. In 2008, Google released its smartphone operating system: 'Android', has become the new market changes, guided by the iPhone and Android smart phones become mainstream trend, Nokia 15 consecutive years occupied the first position the mobile phone market share It is terminated, ranking the third; and the Nokia 2011 smart phone market share has dropped to 14% from 33% in 2010, far below the Apple and Samsung. Nokia has had to seek a new way. Hasty strategic plan. Betting on Windows Phone platform, prematurely pronounced Saipan 'death' is considered Nokia to bottom 'culprit', also affected the healthy development of Saipan, which is from Artesyn Technologies previously dialogue and some domestic Symbian developer Nokia enthusiasts mouth also be corroborated. December 21, 2011, Nokia officially renounced Symbian (Symbian) brand. May 27, 2012, Nokia announced the completely abandon the Symbian system continue to develop, to cancel the development of Symbian Carla, the earliest at the end of 2012, at the latest in 2014 a complete end to all support for Saipan. Although Nokia announced support for the next period of time is still Saipan, Saipan but euthanasia have been identified. Classic Symbian platform Gravity Twitter client developers JanOleSuhr for refusing to develop Windows Phone Edition Gravity client, being Nokia's developer program kicked out. JanOleSuhr said that all of his money is earned on the Symbian platform, he does not expect to pay on Windows Phone can be rewarded. Currently, Nokia is vigorously market the Windows Phone, Symbian users want more football into the arms of Windows Phone, if there Saipan classic on Windows Phone platform application, then the opportunity to Saipan users to switch to Windows Phone platform it some more. He lost the passion of the developers. According to Saipan before the person engaged in application development to Artesyn Technologies said, because Nokia Saipan early 'death', announced from the beginning of the second half of last year, and its applications for the development of Saipan has stalled Air Jordan 12 because with Nokia the gradual abandonment of Symbian and its terminal of declining shipments, a single application downloads on the Nokia Ovi dropped significantly compared to the past, the original downloaded thousands of times a day from the average fell Air Jordan 6 to now dozens of times, brought income almost to zero. According to IDC data show that in 2012 the global smart phone market in the second quarter, both of Andorid and iOS accounted for 85 percent of shipments, a record high. Saipan has dropped below 5%. Faced with this situation, more than 90% based on Symbian platform Nokia Ovi Store, also a sharp decline in the number of related applications. Another related practitioners also said that application development is now the main trend Andorid and iOS two platforms, Nokia is the hope that Air Jordan 9 Retro some older Symbian developers to continue to support Windows Phone platform, but the scale of the current product has not yet listed on the platform, the user base is not much, in a wait stage is the attitude of most people. Not a good thing from the operator. On the system itself, Nokia had a big mistake and operators are not able to cooperate, did not really 'open source', but this is also an important reason why the decline of Saipan. But now it seems that Nokia has realized, the new Lumia 920 domestic debut for the first time in cooperation with selected operators, China Mobile. Current sales can be described in short supply. Shift future In fact, after switching to WidowsPhone, Nokia still has a great competitive, but needs the right time, and the priority is on track to return to sales. Nokia has an even more comprehensive than Apple's service portfolio, its scope of services includes all forms from the typical App Store to music services, including location-based services and its own advertising network. Its large customer base and deep experience in the mobile terminal areas still allow other manufacturers can not match. Especially in China, many users still rely on a high degree of Nokia brand. Currently, Nokia is still part of the loyal fans, and good quality mobile phones Nokia, is not easily broken, long standby time are all praiseworthy channel. Especially in the low-end functional machine piece, some of the users be older and more love to buy Nokia. Young habit of smart phones download software and other functions, a little older customers are not accustomed to using. In addition, there are a number of trendy Apple's mobile phone users with a Nokia feature phones. Yesterday Nokia 2012 fourth-quarter earnings report also showed that its total equipment sales reached 86.3 million units. Among them, the low-end phones contributed more than half of its sales, 92% of sales: phone net sales was 25 billion euros ($ 3.3 billion), sold a total of 79.6 million, of which 9.3 million are for the emerging markets and new users designed to lower the cost of Asha series. Of course, the weight of the Nokia Lumia series being should be, after all, this is the comeback of its future chips, the chips based on Nokia's range of application portfolio will ferment, triggering a new qualitative change. Industry analysts said that with the change in format of the individual end products, Nokia needs to better expand distribution in other product lines, thereby meeting the needs of the entire client product format adjustment. Nokia smart phone not only to the layout, but also at the same time to enter other areas of end products and solutions, such as mobile Internet and so on. Inspiration Nokia enterprise trajectory, so that all communications giant lightly. Today, Nokia called the corporate warning column, it is reflection. Business is like a play, Hing vigorous rise, its sudden fall. Corporate inertia become invisible killer. Every business will have its own corporate inertia, the greater enterprise, inertia stronger. An industry leading companies, after rattling through the market, occupying the majority of the market share will gradually formed its own successful experience. As a follow previous patterns of behavior of organized business trends, corporate inertia easily lead to changes in business environment unresponsive or inappropriate. In fact, Nokia's smart phone concept machine made 10 years earlier than the iPhone, Apple's touch technology more than three years earlier, Ovi one year earlier than the Apple App Store. In terms of innovation, Nokia used to be a giant, but the problem is not lasting, it is not lasting from enterprises due to inertia. Consumer demand you to associate veins yet? Consumer demand is constantly changing, and economic development and market stage are closely related. A successful enterprise, must be accurate pulse of consumer demand. And in recent years Nokia some 'contrary.' Nokia's mobile phone once and drop, durable, do not crash, and so there are too many users talked about the benefits, but with the 3G era, consumers have been changing, needs a quick upgrade, but Nokia did not exhibit should Some sensitivity, stubborn hardware is king in former product philosophy, have not been able to synchronize the era of intelligent consumer mobile software operating systems. Today, the mobile Internet has undergone a tremendous change of values, not a simple phone call tool, the user gives it a more user-friendly with expectations, who first grasp, looking up to the needs of consumers, who is real players.