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Ghost foot seven speech: electricity supplier next four key points[REVIEW] This is the ghost foot seven early August in the old A power Business School open class section of the speech Record, is a ghost foot seven first speech YY voice channels, Taobao introduced the idea of ​​personalized search, analysis of the electrical Suppliers subscriber growth trends; Air Jordan Outlet highlights that the electricity supplier ghost seven feet next four most important key points. i horse discussion follows on search, I simply talk about. When I was in charge of Taobao search, we have been doing these personalized search. 2012 has been launched in 2013 should be a year of rapid development. A lot of old strategies and methods just said, is the old Ali Group A participated in a technical understanding of the carnival. There is a topic of discussion at the meeting dedicated to the search, specifically to talk about search technologies. Old A can put Nike KD 7 Womens some of the key points extracted, putting it mildly. But the search itself, individualized itself change, it is now unknown. Because the entire search strategy if the step is too fast, it may have a negative impact. Whether or personalized search marketing and personalization on Taobao to do a lot of activities, they are actually moving in that direction to do personalized, personalized can indeed enhance the value of each flow, enhance each customer experience in this direction is correct. About electricity firms, to share some data. Nike Hyperdunk 2013 The proportion of total online shopping market in 2010 accounted for under the whole line retail market is 3.3%, meaning that at a meal online spent 100 dollars, then 3.3 yuan in online transactions took place; in 2011, when, um, the proportion rose to 4.2%; a data I saw in 2012 was 6.3 per cent (7 per cent a speech saying there is an error). This growth trend is actually faster and faster, probably fifty percent or sixty percent of the rate of growth. Ma and Wang Jianlin bet is estimated that in 10 years time, China's total retail sales of online shopping can account for more than fifty percent of the whole, if ten percent of GDP and now, eight per cent per annum, then there is a probably about ten times growth. Many people have asked me to do now Taobao electricity supplier no later than late, and now may in some respects than the Cheap Nike Free Outlet previous competition will be fierce, but certainly a lot better than after the. I also wrote an article called 'five years ago, and five years later,' we could a few Nike Kobe 9 EM months five years, to 2018, when people still say, 'Gee, if I did five years ago Taobao like a. ' Now many people have been saying that if I had five years before, in 2008 Taobao just fine. In fact, each of us will miss a period five years before, not necessarily five years ago, it could be three years ago. Today, so many people determined to do Taobao, Taobao whether or Lynx or go to another platform above do, this direction is well worth a positive direction. Give us that a data released recently cinic 32nd report of China Internet. Now there is a total of about 590 million Internet users, the online Nike Hyperdunk 2013 shopping population at the end of June 2013, has reached 270 million, equivalent to 45% of all online population. Then in December 31, 2012 it was only 240 million of the population, equivalent to half of the increase in this 30 million. It seems to think that 30 million is nothing, but an increase of only 20 million Internet users in China is now within six months. That is now the absolute value of the growth rate of Nike Air Jordan Nike Jordan Hydro 2 8 online shopping population have been higher than the growth rate of Internet Nike Air Griffey Max users. Chinese Internet users to 500 million, 600 million, 700 million, is already reached a bottleneck. But population growth in the electricity business, the future still have some space. I would like to emphasize on the electricity supplier aspects. The first is the product. So whether you are doing online and offline Ye do good, certainly better than the product itself, Taobao itself how to do product image, description of the product details page, shop fitting, shipping packaging, this is the product. Also Nike Air Jordan 7 it includes the value of the product itself. I think the most important product is the foundation. The second aspect is the data. Now online and offline, in fact, the biggest difference is the data. Although there are at selling things, like Apple to sell a mobile phone, the next line is the distribution to the various places to sell, there are many such small dealers, but Apple is difficult to obtain direct user. Others, like Haier refrigerator, TV, ah, they have a line under the dealer who will master their hands and part of the customer data. Electricity supplier has a great advantage, all your data can be collected in real time online, which place people buy what kind of things you, how much money to buy, when to buy, it is day or night, or at noon In the middle of the night. There are many off-line data banks, there are many of us fill a variety of list, and some were placed in the drive, these data are not mining, data availability is limited. But online data can explain the future market trends, can explain user characteristics. So the importance of data, it may be able to overcome the electricity supplier online and offline a very important factor. Whether you are a bigger shop store Ye Hao to do must go pay attention to mine the data. Now the way is the manufacturer plans to produce 100,000 of goods, and then distributed to various agents to sell. But later, it can be through the analysis of the data, by C2B way, more accurate online. I can tell manufacturers simply produce a total of 80,008 one thousand on it, then these data to know what time we will all be sold out. Is produced before insurance reform, then you can do to sell production quotas, it is entirely possible to do this degree online. The third aspect is the client. Just talked about the Internet and the growth of Internet users in the electricity business crowd has come to 270 million, and that in fact, relative to New Basketball Shoes previous years, the growth rate has slowed down, that is, before a lot of people feel good to do the electricity supplier, not because Taobao competition too weak, not because fewer people selling things above, but even if you do not then there are more online shopping population to join in, this dish will naturally increase. Only you are not particularly poor, with this you will naturally grows. It is often said that the growth of online shopping user groups dividend. In this bonus factor now increasingly weak, we grasp how some existing customers? Like the old A ten users say to you, if you can be converted into two, three, and that of course like Taobao the Taobao anxious to help him all converted. How to improve the conversion rate of users, how to tap your existing customers and attract new users, mining old users, there are a lot of work to do. This is also a very good advantage electricity supplier, the line is difficult to do. Because for many manufacturers and brands, he does not know who to buy his stuff, he only knew that dealers sell the merchandise 3000W, 5000w additional dealers to sell goods, but in the end in the end what is sold people, brands are very difficult to understand, and these customers are not sure how he distributed. But these we do electronic business, it is very easy to get. When the end user growth dividend, in fact, each user needs is enhanced. Before I bought a few books online, buy clothes buy a pair of shoes, and later I will buy electrical appliances, high-end camera, buy a luxury. Although I have not the users from the 1 becomes 2 becomes 3, but the amount of consumption may take 4,5000 block from 4,5 to spend thousands of dollars each year into a year, this growth is very scary. Such as selling tea, while customer demand for different grades of tea is changing, but also extends to some of the tea. Also it is not possible and those who do not compete with you, but your merchandise can shop Nike SB Dunk Low joint cooperation. For example, I not only like Nike Zoom Hyperflight PRM tea, I also like incense, if incense sell this A seller that he has 1000 customers, selling tea sellers B he has 1000 clients, the two of them together is a 2000 Client In fact the customer is doubled, there is no conflict with each other. In fact, Taobao background, there are some software and applications is to be able to unite businesses, so more conducive to tap Nike Air Max some of the existing customers. Sellers can do some former customers customer care, this quite necessary. A few months a year or two, the whole online shopping population growth has entered a bottleneck when the old mining customers, for sellers is a core competitiveness. Which Payouyitian you leave Nike Lebron X Elite Taobao, it does not matter, your client is still in your hands, the customer is the trust you shop, you are the brand. A final aspect is the wireless. Wireless Internet users I looked at had come to 783 million, a lot of people do not use computer access, but will use the mobile Internet. Now available in the mobile Internet is not much, it's just a matter of time, just like the beginning of the PC shoppers not too different. Now mobile phone development so quickly, including micro-channel payment platform, Alipay on the phone becomes more and more mature, more convenient wireless fairs. When the payments and transactions more convenient wireless on, will make e-commerce, online shopping population will have an explosive growth. How to make your product look more beautiful on the phone number, the phone side of the experience can be better, such as descriptions, photographs and so on. This is a very worthwhile investment and attention to the place, this place I think it was the blue ocean. Now many big sellers have attached great importance to research in this area. Ali Group also attaches great importance.