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Sony has unveiled the PMW-200 handheld camcorder with three 1/2 -inch Exmor CMOS sensors and full HD 4:2:2 50Mbps recording capability. The new addition to Sony's XDCAM HD422 line-up features a 14x zoom lens, a 3.5-inch WVGA (852x480) LCD panel and a 15 second pre-record cache.
"With the new PMW-200, we are putting one of the most versatile handheld camcorders we've ever developed onto the market," said Bill Drummond, Strategic Marketing Manager, Professional Solutions, Sony Europe. "The PMW-200 combines exceptional picture quality, seamless HD422 50Mbps workflow and a whole host of other useful features, with an ergonomic form factor. The result for users is an agile, light-weight solution that meets with battery such as sony NP-F550 battery , sony NP-FR1 battery , sony NP-FM50 battery , sony NP-FM51 battery , sony NP-F10 battery , sony NP-FE1 battery , Sharp VL-Z900W battery , Canon BP-512 battery , Canon BP-508 battery , sony DSC-T7 battery , Sony NP-68 battery , Sony NP-98 battery their varied needs and is the perfect partner for shoulder camcorders such as the popular PMW-500. It is also the ideal A-camera in its own right for HD broadcast production."
The Sony PMW-200 camcorder will be available this September. A Wi-Fi adapter for Android or iOS remote control will also be available later this year.
In addition to battery life, there’s also many questions about data brokerage here. “If you tell us to nuke your data, to forget everything that Saga ever knew about you, we will do it,” Hickly says. “We want people to use this with a sense of safety. We will never ever ever ever ever ever ever ever ever sell this information to a third party.” I’m happy to say that’s a verbatim quote.
With that in mind, I had to ask him about a small ad I saw during the demo. In a log of his daily activity and location history, I saw a Groupon ad for a restaurant and asked if Saga would be using hyperlocal display ads as a revenue means. “We’re not getting affiliate money for this, and we’re probably, honestly, going to take them out,” he tells me. He says Saga was testing displaying relevant, local ads but that this leads to questions… like the one I had to ask. “We’re an honest broker, so we don’t want people to wonder why we’re showing them that. We don’t want you to question your sidekick.”