Sunni Brown: Doodlers, unite!

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会議中にらくがきをしていて上司に注意されたら、こう言ってください。

「らくがきは集中を切らさないための先制攻撃です」

Bored? Try Doodling To keep The Brain On Task

【話題】 らくがき好きな人この指とまれ！

【時間】５分５１秒

【要約】

１．らくがきは誤解されている

私は視覚効果やらくがきの仕事への応用方法を教えている

らくがきは情報処理と問題解決に効果的

２．社会の誤解と現実

らくがきの定義は悪い意味ばかり

授業中、会議中にらくがきは許されない

不真面目な行為で犯罪のように扱われる

心理学的分析（英国ブレア首相の国際会議中のらくがき）

誰も自分のらくがきを他人に見られたくない

３．私の信条

社会は言語による情報に集中し過ぎている

らくがきの価値を見失っている

らくがきは記憶と学習の強力な道具

４．らくがきの新しい定義

思考を助けるために思いついたままに描くこと

５．らくがきの真実

らくがきをしながら他人の話を聴いているヒトは、しないヒトよりも、よく話を憶えている

らくがきは情報処理と問題解決に効果的：視覚・聴覚・読み書き・運動感覚という４つの情報入力方法のすべてを使い、更に感情的経験も伴う

６．らくがきは生まれつき備わっているもの

子供の芸術的発達のし方はみな同じ

私たちは「本能」を否定している

７．まとめ

らくがきを教室や会議室から締め出してはいけない

情報量が多いときの情報処理にはらくがきを活用すべき

より高い次元への入り口として活用すべき

敵ではなく味方

【語彙】

perceive ：知覚

flattering ：誉め言葉の、お世辞の

swindle ：詐欺

ridicule ：嘲り、冷笑

corrupt ：壊れた

offensive ：不快な

dawdle ：遊び人

dilly dally ：時間の浪費

monkey around ：ブラブラする

substance ：財産

import ：重要性、意味

averse ：嫌って

akin ：同種の、似た

norm ：規範

aversion ：嫌悪

megalomaniacal ：誇大妄想症の

burst ：破裂させる

hurtling ：疾走する

spontaneous ：自然発生的な

retain ：保持する

counterparts ：対応

preemptive ：先制攻撃

profound ：深遠な

kinesthetic ：運動感覚の

nerdy ：オタクっぽい

unfold ：展開する

anthropological ：人類学的な

privy ：当事者

precursor ：前駆体

Guggenheim Abu Dhabi ：グーゲンハイム美術館アブダビ

eradicate ：根絶する

intimidate ：おじけづかせる、恐れをなす

leverage ：活用する

portal ：入口

nemesis ：敵

allies ：見方

【transcripts】

So I just want to tell you my story. I spend a lot of time teaching adults how to use visual language and doodling in the workplace. And naturally, I encounter a lot of resistance, because it's considered to be anti-intellectual and counter to serious learning. But I have a problem with that belief, because I know that doodling has a profound impact on the way that we can process information and the way that we can solve problems.

So I was curious about why there was a disconnect between the way our society perceives doodling and the way that the reality is. So I discovered some very interesting things. For example, there's no such thing as a flattering definition of a doodle. In the 17th century, a doodle was a simpleton or a fool -- as in Yankee Doodle. In the 18th century, it became a verb, and it meant to swindle or ridicule or to make fun of someone. In the 19th century, it was a corrupt politician. And today, we have what is perhaps our most offensive definition, at least to me, which is the following: To doodle officially means to dawdle, to dilly dally, to monkey around, to make meaningless marks, to do something of little value, substance or import, and -- my personal favorite -- to do nothing. No wonder people are averse to doodling at work. Doing nothing at work is akin to masturbating at work; it's totally inappropriate.

Additionally, I've heard horror stories from people whose teachers scolded them, of course, for doodling in classrooms. And they have bosses who scold them for doodling in the boardroom. There is a powerful cultural norm against doodling in settings in which we are supposed to learn something. And unfortunately, the press tends to reinforce this norm when they're reporting on a doodling scene -- of an important person at a confirmation hearing and the like -- they typically use words like "discovered" or "caught" or "found out," as if there's some sort of criminal act being committed.

And additionally, there is a psychological aversion to doodling -- thank you, Freud. In the 1930s, Freud told us all that you could analyze people's psyches based on their doodles. This is not accurate, but it did happen to Tony Blair at the Davos Forum in 2005, when his doodles were, of course, "discovered" and he was labeled the following things. Now it turned out to be Bill Gates' doodle. (Laughter) And Bill, if you're here, nobody thinks you're megalomaniacal. But that does contribute to people not wanting to share their doodles.

And here is the real deal. Here's what I believe. I think that our culture is so intensely focused on verbal information that we're almost blinded to the value of doodling. And I'm not comfortable with that. And so because of that belief that I think needs to be burst, I'm here to send us all hurtling back to the truth. And here's the truth: doodling is an incredibly powerful tool, and it is a tool that we need to remember and to re-learn.

So here's a new definition for doodling. And I hope there's someone in here from The Oxford English Dictionary, because I want to talk to you later. Here's the real definition: Doodling is really to make spontaneous marks to help yourself think. That is why millions of people doodle. Here's another interesting truth about the doodle: People who doodle when they're exposed to verbal information retain more of that information than their non-doodling counterparts. We think doodling is something you do when you lose focus, but in reality, it is a preemptive measure to stop you from losing focus. Additionally, it has a profound effect on creative problem-solving and deep information processing.

There are four ways that learners intake information so that they can make decisions. They are visual, auditory, reading and writing and kinesthetic. Now in order for us to really chew on information and do something with it, we have to engage at least two of those modalities, or we have to engage one of those modalities coupled with an emotional experience. The incredible contribution of the doodle is that it engages all four learning modalities simultaneously with the possibility of an emotional experience. That is a pretty solid contribution for a behavior equated with doing nothing.

This is so nerdy, but this made me cry when I discovered this. So they did anthropological research into the unfolding of artistic activity in children, and they found that, across space and time, all children exhibit the same evolution in visual logic as they grow. In other words, they have a shared and growing complexity in visual language that happens in a predictable order. And I think that is incredible. I think that means doodling is native to us and we simply are denying ourselves that instinct. And finally, a lot a people aren't privy to this, but the doodle is a precursor to some of our greatest cultural assets. This is but one: this is Frank Gehry the architect's precursor to the Guggenheim in Abu Dhabi.

So here is my point: Under no circumstances should doodling be eradicated from a classroom or a boardroom or even the war room. On the contrary, doodling should be leveraged in precisely those situations where information density is very high and the need for processing that information is very high. And I will go you one further. Because doodling is so universally accessible and it is not intimidating as an art form, it can be leveraged as a portal through which we move people into higher levels of visual literacy. My friends, the doodle has never been the nemesis of intellectual thought. In reality, it is one of its greatest allies.

Thank you. (Applause)

サニ・ブラウン「らくがき好きな人 この指とまれ！」

サニ・ブラウン「らくがき好きな人この指とまれ！」