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Because the manufacturing and transportation of disposable water bottle s requires petroleum, a non-renewable resource, the single-serve bottled water industry has come under pressure from concerned consumers. The Pacific Institute calculates that it required about 17 million barrels of oil to make the disposable plastic bottles for single-serve water that Americans consumed in 2006. To sustain the consumptive use of products relying on plastic components and level of manufactured demand for plastic water bottles,the end result is shortages of fossil fuels. Furthermore, it means not only a shortage of the raw materials to make plastics, but also a shortage of the energy required to fuel their production.