Chen cleared confidently planning inventory, brand transformation and upgrading programme, a dealer complaint back to the reality.Its exclusive agent to market the dealer complaints, j products at a low price in the sale of the company, completely disturbs the market rules and points are sourced from the parent company. The dealer under investigation, Chen found the market disruption is the low price products through foreign trade companies "has been sold in foreign markets," inventory. However, these stock direct sale was round a few hands to get the goods."Though thought that the product may not be exported, but didn't expect to have such a large number of goods. "Mr Chen said.Had suffered in Doraemon (Fujian) sporting goods, Marketing Director Zheng Youmin, explained in further detail j "have been exporting products to reproduce the domestic market" reasons: many were cornered three or four lines in stock brands agents directly to stock foreign trade company, despite the signing of the relevant contract and submit a deposit, but allowed the foreign trade company to handle. Inventory export foreign trade companies nike free run 3 sale have the option of acting, or you can choose to continue in the domestic retail market, continued to sell at low prices. "Were handed over to a foreign company stocks, and the foreign trade companies will be transferred to other foreign trade companies to absorb part of the inventory. Maybe every foreign trade company changed hands again, this down, eventually sold to go,
who can't remember them all. ”In this regard, the Jinjiang footwear-Kun and he yaowu, Marketing Director also confirmed that, in fact, three or four brands to transfer inventory after the trade, is not a huge amount actually sold in foreign markets. "Foreign trade header of the company are sold in foreign markets, but in fact most products in the domestic market will Digest. ” Even in these foreign trade companies of "help", the many cities in the Midwest brand stocks stall market is getting bigger. According to introduction and he yaowu, Hebei and the stock market, only more than 10 stalls in the business, the monthly rent more than one thousand or two thousand dollars, and rapid development in these two years, the sole brand storage stalls has formed a mature professional market, surging to six thousand or seven thousand a month rent. cheap nike air pegasus plus 29 "Outside the inventory of these products in stock, apart from some agents, mostly foreign trade companies to direct purchase of stocks of those brands in stock. ”To further verify, inventory products are exported, a reporter visited a number of foreign trade companies. Among these, many foreign trade companies honest, "Although the brand, but not all. Lower goods prices for foreign trade order, and then sold in the domestic market, compared with factory discount price, have an advantage over foreign trade prices. ”One brand stock foreign trade agency said on condition of anonymity, apparel inventory product, while relatively large profit margins, but were taken down to eat a whole batch, on foreign trade enterprises, the financial pressures are considerable. "And now foreigners are smart, will pick up some looks and size range.
So much inventory left, we went to the online channel or disposed of in the form of retail sales, most of them go to the township-level wholesale market stalls or sell on Taobao. Compared to exports of tedious processes, dispose of the product in this way easier. ”So, this path to breakthrough is accompanied by pain. Enterprises don't have a negative impact, but urgent now, survival comes first.Stock breakout mode of foreign trade, although it is not perfect, but we still have to applaud the courage of the Rubicon for the enterprise and still admire this kind of caught in between bursts of wisdom.Only hope that after this round of shuffling and pain, there will be more quality enterprises to settle again come spring. As an important field of sporting goods industry development, outdoor industry concerns in recent years. However, the outdoor industry is not entirely a blue ocean. It is reported that earnings this year, Pathfinder inventories amounted to 250 million Yuan, nearly 50% the year. Insiders said the boom has attracted more and more brands in the outdoor industry and capital involvement, some brand of blind optimism, actively develop stores, coupled with the impact of e-commerce channel, inventory or in the outdoor industry is heating up.During the process of inventory, a few large brands have closed stores, according to incomplete statistics, Li Ning last year shut down its 1821 stores, Anta, closing nearly 600, xtep closed nearly 100. The shrinkage of such channels, for later improvement of enterprises ' performance, still has a great deal of uncertainty. Unless you continue to improve dealer inventories, orders 2014 is still words of optimism.