How to develop e-commerce promotion department KPI? Whatpromotion of e-commerce goals? KPI electricity supplier how to effectively promote the sector to develop it? Electricity supplier veteran appeared to answer the core of e-commerce promotion KPI. Bear 3 core KPI: 1, using Jordan CP3.VI AE UV to replace IP, now UV (number of unique visitors) for the electricity supplier is more important point, IP also serve as an important reference, but not as good as UV more meaningful; 2, ROI, Nike Air Jordan 3 this without say; 3, guide number of registered users / active users rather Nike Air Jordan 4 Kevin Garnett Shoes than the other as the main reference indicator of performance indicators are: the conversion rate, no matter what kind of conversion rate, I tend to not as an important basis for the assessment, because the conversion more or keep operations linked Nike Kobe 9 Elite Low to product selection, pricing, marketing campaigns station products, couponing, Air Jordan Outlet etc., will greatly affect the conversion, this can be a shared responsibility with operations related indicators, rather than as a separate assessment of the promotion department indicators. Per customer, ARPU, some time repeat purchase rates, etc. indicators should not be used as promotion department KPI assessment, but to focus on operations, and this we have to reason clearly. Liu Huanbin we attach great Jordan CP3.VI AE importance to the number of customers, this should be a key member of the Nike Air Jordan 11 Women management team of KPI. Many views are not uniform, in large Nike LeBron X PS Elite part because this problem is to set the promotion part. Some companies, to promote under the Ministry of Operations, and some promotion of the company is independent. Promotion Department's focus is efficient to spend money. Therefore, it is important KPI is around how to spend money and expanded. We are more concerned about the three points is the control of the budget, reducing the ROI improvement and click costs. A combination of budget and cost per click, you can estimate traffic; a combination of budget and ROI predictable sales. In fact, the biggest problem is the need for effective Jordan CP3.VI AE budgetary control to specify an elastic range. MKT brings the number of Nike Air Max orders / sales Nike Air Max 1 / customer a single / new number of passengers; Liu Shuang ROI. Chen Hu IP number, conversion rate. Cheng Cheap Nike Free Outlet Jianping KPI design different depending on the promotion of means and channels. Dialectical unity UV, conversion rate overall focus on flow and precise conversion between: PPC: ROI, conversion cost SEO: Rank, UV, conversion rate of soft paper, EDM. Han Bing Bill pulled the appraisal cycle for at least Nike Air Jordan 5 Women one year again, time to do the second year, I mainly watch market: 1, did not do any promotion of the natural flow of time; (2) the purchase of goods overall Nike Lebron 10(X) proportion browse the page ( not too high); 3, creativity and impact of large-scale Internet interactive activities; 4, you can get from the platform of non-purchased resources; 5, while the proportion in the store and online purchases (not too low); 6, according to Stock and commodity strength put the scale of reasonable control of the situation; 7, EDM enrollment and conversion rate; 8, brand image on SNS; (know almost by authorized editors, reproduced the original address: http: //www.zhihu.com/question / 19615465)