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Getting Started: Setting Up Your Site

This is the most over looked aspect when it comes to newbies and non-newbies as well when starting their own e-commerce website or continuing on with one they've had for a while will little or no results. First and most importantly, try to pick a domain name with your primary keyword in it. For example, if you're selling car amplifiers, you should want  If you searched Car Amplifiers on Google, you will see web sites on page one and two with the keyword Car Amplifiers in their domain name. Enough said...

Categorization: Once you know what it is you want to sell, simply take some time to research your products so you may categorize them correctly and efficiently. The more products you're selling, the longer it takes. If for any reason you get stuck along the way, simply Google Search the products you're selling and follow how other, larger companies who are successfully categorizing the same types of products. The better categorized your site is, the easier it will be for your visitors to find what they're looking for. As a result, you'll convert more visitors to customers. For example, if one of the types of products you were selling was iPod accessories, you would not want to have 1,000 iPod accessories thrown into one category called iPod Accessories. You need to break it down into sub-categories like this: Armbands, Cases, Speakers, etc. Once you've completed the entire 백링크판매 categorization process, it's like learning how to ride a bike, it stays with you. When you're ready to add more products in the future, you'll already have achieved the knowledge of knowing exactly where to place all new products, in a timely manner, with little or no confusion. This will help out in the long run.

Pricing: Even if your site was designed to look like a million dollars, you can't expect to increase your prices by 25% or more and actually think you're going to get a lot of sales. All shoppers have to do is leave your site and go to the next one, within a matter of seconds, offering lower prices and buy from them. You can never get greedy, ever. Always stay above reasonable when it comes to pricing your products. Remember, although it takes time and effort setting up your site and getting your name out there, at least in the beginning, you'll be working for free.

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Search Engine Optimization Meta Tags (SEO Meta Tags): Your site will and should allow you to create search engine meta tags, through the Manager System, for every department, category and sub-categories. Because you spent so much quality time categorizing your site, you will have a much better understanding of which keywords to use for each department, category and sub-categories. You'll want to use a Search Engine Meta Tag checker to double check each tag you create. You may simply use SeoCentro(dot)com to accomplish this. SeoCentro(dot)com will allow you to tweak out your meta tags so they match your page content 100% or as close to it as you can achieve. Also, it will tell you if your title, description and keywords contain too may characters. Now I'm going to give you a very basic and quick example of Search Engine Meta Tags for a department consisting of car amplifiers:

Title: Car Amplifiers|1,2,4 Channel Car Audio Amplifiers

Description: Shop car amplifiers on sale. Buy 1,2 and 4 channel car audio amplifiers. Boost sound with car amplifiers.

Keywords: car amplifiers, car audio amplifiers, 1, 2, 4, channel