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"Book Synopsis :
strong3 Reasons Why You Need This Book:strong strong#1. Create a Different Kind of Prospect: strongwhen a prospect reads The Four Year Career® ... even just scans it ... they will listen to a presentation with a level of respect and openness rarely experienced without the book. strong#2. Make Prospecting Easier: strongasking prospects to read a 1-hour book is easier than asking them to listen to a presentation. People know a video is a sales pitch and they listen with that bias. People hold books as truth and education, and they read them with a neutral bias. Knowing that, it shifts your state of being when talking to a prospect ... you are more confident and powerful. Sell the read vs. your program, and dramatically increase your enrollments. strong#3. Help Recruit Recruiters Onto Your Team: strongrecruiting recruiters is where exponential growth comes from. If you make the book a part of your culture by having prospects and new distributors on board with it, you up the number of leaders you attract who also see themselves as recruiters. strongFeaturing 10 success stories from top industry leadersstrong including Ian Farrar from Purium, Luciano Fidalgo from Mannatech, Tara Wilson from LifeVantage, Tom Chenault from Youngevity, JJ Birden from Isagenix, Sarah & Tony Zolecki from Modere, Charlene Fike from Shaklee, Robin Packard from Xyngular, Wendy Bakke from Yoli, and Michael DiMuccio from Nikken. strongProven Generic Recruiting & Belief Building Toolstrong Have you ever gotten any of these reactions from friends, family or prospects when you've invited them to just take a look? strongUmm, isn't that like a pyramid scheme or something?strong strongI had a friend who did that. They didn't make any money.strong strongUgh. I don't want to sell anything.strong What if ... one powerful little book could take those objections and turn the skeptics into believers? The Four Year Career® by Richard Bliss Brooke is known throughout the Network Marketing community as the best first for prospects ... especially to build the belief of the skeptics. This compelling, generic, non-company specific, easy-to-read book is the single best recruiting tool you can use to open the door and invite prospects to just take a look. It paints a clear and vivid picture of why and how Network Marketing will align with each person s unique vision including your own! The Four Year Career® will also help you master the art of the invite and build belief in the incredible wealth-building opportunities of Network Marketing. And, now it's even better than ever! Totally rewritten from front to back, the NEW Four Year Career® has a better flow, compelling new facts, and even more Aha analogies to help people get the why and how of Network Marketing. strongProspecting & Recruiting Made Easystrong 30 Minute Read Super-fast read with easy-to-understand illustrations of the magic of Asset Income and the power of earning it month after month. Recruit without Selling Instead of you having to explain Network Marketing and residual income, the book does it for you. Overcome Objections Tackles the top myths of Network Marketing, even the pyramid one so that even your biggest skeptics will be open. Champion the Industry Learn why Network Marketing is inspiring entrepreneurs to a new kind of business. What it Takes to Build Successfully Outlines 3 basic activities to create a powerful four-year career and how to put their own future in their own hands ... or not. Close Prospects with Ease Helps lead prospects to answer the important question ... Is this for me? And naturally opens them to just take a look at your opportunity.
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