Eatin’ Fresh: Why Subway Will Surpass McDonald’s
By: Vicki Santillano
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According to Advertising Age, Subway chains will outnumber McDonald’s outlets globally by the end of 2009, making Subway the largest fast food chain, location-wise. (Mickey D’s still has the sandwich giant beat in terms of sales.) How did this happen? How did this chain come to represent a surefire business venture for entrepreneurs across the world, more so than the wildly popular hamburger joint? A quick comparison of the two shows that Subway overtaking McDonald’s by the numbers isn’t actually that surprising—it’s got the Big Mac beat in a number of ways.

Number of Restaurants Around the World

Subway: 31,776
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McDonald’s: 32,158
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Winner: By the end of 2009, it’ll be Subway!

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$:::((kuntake daily collage)):::-Within a little head, great wit.
*「山椒は小粒でもぴりりと辛い」:山椒の実は小さいが非常に辛い。体は小さくても、気性や才能が優れていて、あなどれないことのたとえ。

同諺・Adage掲載ページ
Within a little head, great wit.* [2010-01-08] Theme: Cafe
Sample Vision of My Goal #07
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$:::((kuntake daily collage)):::-Even a worm will turn.
*「一寸の虫にも五分の魂」:わずか一寸の小さな虫でも、五分ほどの魂を持っているということから、弱い者や貧しい者でも、それ相応の意地や考えを持っているのだから、決して馬鹿にしてはいけないということ。略して、「五分の魂」ともいう。

同諺・Adage掲載ページ
Even a worm will turn.* [2010-01-07] Theme: Cafe