Upon entering the NBA in 2010, Nike hand-picked the Taiwanese-American to join its roster of athletes, signing him to a three-year deal for his potential as an intercontinental ambassador for the game; Nike quickly employed his talents by touring him around Taiwan for basketball clinics and tapping his dribbling skills for this Nike Basketball Pro Drills video, which was likely recorded during the most recent off-season. Wearing the Nike Zoom Hyperfuse 2011, Lin shows off his ‘Lin-sane’ two-handed dribbling skills – something that Deron, Devin, Derek, John, Ricky, and Jose have witnessed firsthand – while speaking on the benefits of the tricky exercise. It’s likely that not even Nike anticipated the astounding heights of ‘Linsanity’, but this just goes to show that there are undiscovered superstars around the league waiting to burst into the scene. With Lin telling the most provocative rags-to-riches story in NBA history, is Linsanity enough to get Jeremy his own signature shoe, or even a PE version of his dependable Nike Zoom Hyperfuse 2011 Low? Check out Lin in this Pro Drills video below and let us know what you think.
Nike SB February 2011 just began to hit New Balance Online stores, but news of two upcoming SB releases (think NFL and think ‘Retro’) caught our attention. With the Superbowl coming this Sunday, Nike announced the release of a Nike Zoom Huarache TR Mid colorway inspired by the Nike Alpha Talon, which was introduced this past December during the Nike Football Media Summit in Dallas. The upcoming Swizz Beats x Reebok shoe needs a name, and they’re asking for the help if sneakerheads with hte Swizz Beats x Reebok ‘Name These Kicks’ Contest. Other notable celebrity sneakerheads like Drake, Rick Ross, and Lil’ Wayne were also featured during the week for their sneaker sightings. Sneaker News also introduced its all-new NCAA Feet: Toe to Toe feature, which offered a season review of all the worn kicks during the 2011 NCAA Basketball season by two teams. And finally, the third and final volume of Michael Jordan Through The Years: Air Jordan XI went live, shedding light on MJ’s Air Jordan XI moments with the Air Jordan XI. Check out all that Sneaker News Weekly Rewind has to offer, and you won’t miss a single beat!
Nike’s performance-driven attitude is the backbone of the company’s success and for the SB Dunk in 2011, Nike SB will continue that trend of performance-first construction. The Dunk was in fact a basketball shoe and the crossover to skate bringing along a simple addition of a fattened tongue might not have been the easiest transition but it stuck around longer than any other Nike SB model thanks to the success New Balance 574 Women in the urban fashion market. For 2011, Nike SB will introduce a new and improved construction of the Nike SB Dunk. Starting off with the bottom sole, a modified traction pattern on both the forefoot and heel should provide the added grip that skaters look for in a skate shoe. Also making its way to the SB Dunk in 2011 is the improved heel construction, which features a protruding padding that would lock down the foot in place. All of the aforementioned changes are aimed at improving the performance of the Nike SB Dunk, so look out for these new soles come 2011. via Warped.