Among the most overlooked elements of e-mail Marketing and by extension Affiliate Marketing in the building of an infinite income online is the Sales Funnel and its style.
Having a well created Sales Funnel will often ensure that your sales conversions are at their optimum. I am sad to say that many Marketers start without even a standard Sales Funnel and in the process of performing their online service lose out completely on the many, lots of benefits to be had, were it there.
There are online marketers who transport their traffic straight to an affiliate deal, and totally miss out on the opportunity to construct a list and therefore an unlimited income online.
Then, there are Marketers who fail to monetize their Thank You pages by not sticking a One Time Offer on the end of it. It might look like nothing but these relatively little oversights can make you leave a lot of money on the table.
Sales Funnel styles can be straight and easy forward or they can be exceptionally intricate affairs. Once a prospect is in the funnel it becomes exceptionally difficult for them to exit the funnel without a purchase or without leaving their contact information, the primary goal here is that.
In one of the most basic Funnel design you have a broad or broad front end, which is fronted by the Squeeze Page likewise referred to as the Lead Capture Page, this is where the possibility is brought into the funnel.
After the possibility signs up, they are then directed to a Thank You page, where they are formally thanked for choosing in and formally welcomed on board. At this point they can either be asked to confirm if you are using a double opt-in, or they can be presented with a low cost One Time Offer, as the link to the Download Page is sent out via email. On the Download Page the prospect is offered a various One Time Offer which is an up-sell of the previous one.
Fundamental Sales Funnel
... ONE-TIME-OFFER.
SQUEEZE-PAGE ----- > THANK YOU-PAGE.
... DOWNLOAD PAGE.
From then on the style of the Funnel will differ from one to digital marketing the other, however the basic concept is the same that is to keep the prospect buying until he stops buying. When the possibility stops purchasing, you stop offering.
In the Funnel the possibility will be provided with Up-sells, Cross-sells all the while being nudged to the Back-end of the Funnel where the service and the profits are the most profitable. This is where the pricey one on one training and all the other high-end items are.
After the possibility signs up, they are then directed to a Thank You page, where they are officially thanked for deciding in and formally invited on board. At this point they can either be asked to confirm if you are using a double opt-in, or they can be presented with a low cost One Time Offer, as the link to the Download Page is sent via email. On the Download Page the possibility is provided a various One Time Offer which is an up-sell of the previous one.