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What is Personal Online Promotion and how is it different from Personal Branding or an Online Resume?Personal Online Promotion (
POP
) is, quite simply, the utilization of online services and features like search engines, social media networks, domains, blogs and press releases to promote your name and, most importantly, control what others see when they enter your name into a search engine.This is the key feature of POP; learning how to utilize the tools available to create links and pathways that will promote your name and provide you with more 'results' when someone searches for "your name" on search engines like Google, Yahoo or Bing.1) In this book we will be revealing the 3 key strategies for successful Personal Online Promotion, which will be explored in more detail in the following chapters. These 3 strategies are: + Why You Need Your Own "Personal Online Command Center (POC?)" Blog And How To Get It Set Up For FREE!+ The Search Engine Optimization (SEO) Magic of Press
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