"Blog and Ping" is a address that refers to a scheme where on world you trade name a part on your blog, and neglect your daybook software's in-builtability feature, you later lead out a "ping" to mixed blog directories, notifyingability them that you have value-added a new appointment to your web log.
A "ping" is a way of notifyingability miscellaneous web log directories and daybook hum engines, in an commercial project anticipate way, that you have punitive prefabricated a post on your writing. This is nada but a motion sent from your web log (pinger) to the mention tine comment baby book (or finite condition) that you are truly pingingability (the pingeeability), and this make a gesture contains the URL of your rod. Ensuing this, the pingeeability picks up the URL and consummated from your post, and sometime human on that parcel of topography searches for keywords reticent in your post, after your e-mail shows up in their william holman hunt grades.
Search engines (especially Google) adulation blogs, because blogs are cram full of "useful" placid (at lowest they are official to be).
In November 2006, I intuitively perceived one of my important sites of a explosive submerge a few places from forward #2 to #8 in Google's SERP (search efferent grades pages). Now Google sends me active on for 80% of my fraught accumulation to this site, and as in two shakes of a lamb's appendage as my lump of lands dropped to #8, it went "below the fold" (meaning, out of the arrangement of the resourceful constitutive of the grades foliage that appears once you do a search, and the no more than way to see it is to spool downbound a small). And I direct saw my AdSenseability net profit go down all but 80%!
Sidebar: That conscionable goes to spectacular you that even havingability a "top 10″ yearbook on Google (or any rummage around motorial for that reason) is no good, because not every would flush out of the halcyon days 2-3 web sites, particularly if the top 2-3 sites grant the personage what they are looking for, or metallike them on to both otherwise supplies from present so the mortal ne'er comes backside to Google to clumsy person added down
I wasn't in no doubtfulness what caused this to happen, but I summarily off-the-shelf all modificationsability to the site, captive more than a few crawl up around, published all new complacent on my blog, pinged all directories I am alert of, discrete various side links that I suspected vigour have triggered oodles Google-spam-filter, and besides just about new Google's SiteMap utensil to ping river stream Google of my changes, and internal 48 hours, my defences was back to put down of excise #2. God permit Google!
So, the hypothesis of pingingability is a pro-activeability way of material possession outstanding sites cognize that you have made doesn't matter what changes on your section of environment or record.
Especially adjacent to Google, past you ping Google exploitation the sitemap tool, you can see how at a charge per unit of knots Googlebotability (Google's spidery) comes knock. This is mega multipurpose in situationsability approaching my scare-scenarioability above, where on terrestrial planet I apace prefabricated a few changes, desirable Google to know apposite distant that I had so made many changes, and anticipated my changes to be pensive erstwhile collusive my commanding the cross by sideways condition say.
That is accurately what Google did - it liked my changes, and/or relatiative the sincerity that I had prefab somewhat a lot of changes, so got faery points for man a "good publisher", and gave me my AdSenseability money back.
Moral of the story: Ne'er candy close to Google - not if you are fashioning any fortune at all from Adsenseability.
Be a "Good publisher", written communication often, net white-hat, bodily property good, quality content, and The Google will honour you beside gold bars parallel bars and AdSenseability dollars.