Samsung last year, marketing expenses exceed the expense of innovation and its R \u0026 D specialists Interpreting [REVIEW] Samsungdata released on Friday showed that Samsung's marketing spending more than last year, R \u0026 D expenditure, for the first time in almost three years. Therefore, some experts warn that the market is flooded with more and more intelligent devices, the Samsung is the expense of innovation. Samsung on Friday said it expects profit in the first quarter of this year will not hit a new record, this is the first time this happens since 2011. Samsung seems to invest huge marketing costs for the upcoming Galaxy S4 smart phones and other devices, in order to attract more users to switch to iPhone and iPad Samsung products. Last month, Galaxy Nike Shoes S4 smartphone unveiled with great fanfare Air Jordan Women in Air Jordan Women New York. The smart phone has a motion detection technology to determine video playback or stop, and can be switched videos, songs and photos accordance with the wave action, depending on whether it was staring at the screen. But industry analysts said, the device can not Nike Lunar Haze overturn everything innovative smart phone industry. Market research firm Canalys analyst Rachel Rush in Singapore Crawford (Rachel Lashford), said: 'Samsung in creating a new type of product behind Apple tablet that Apple has created a new type of product, we look forward to Samsung. has made such a success. 'Samsung's spending on marketing last year amounted to Air Jordan 13 Retro a record 13 trillion won (US $ 11.6 billion) Marketing, more than $ 1.3 billion on R \u0026 D expenditure. Samsung did not disclose its forecast of this year's marketing and R \u0026 D spending to the outside world. Some analysts said, because Samsung to Apple's upcoming products to compete at the wheel, Samsung expects spending on marketing will exceed spending on R \u0026 D. Currently, the smart phone manufacturers to launch new products, more and more of just adapting existing specifications, such as screen size increases. Some analysts said the world's leading smart phone manufacturers have recently introduced Air Jordan 13 Retro products, consumers are unable to cause excitement, the lack of some elements of the past shines, and leads to these companies fell. Apple's stock price since last September, more than 700 US dollars soared to record high points, it has tumbled nearly 40%. Samsung's share price hit a new high this year in early January, but has since fallen by nearly 3%. Analysts said a lack of long-term product line limit their stock to rise. Senior analyst at investment firm Sanford Bernstein in Hong Kong Mark Newman (Mark Newman) said: 'Samsung will be released next year what the product is not sure, but we expect that later this year the company will launch Galaxy Note 3.Galaxy Note 3 is a tablet phone (Phablet), but the size is closer to the tablet. This smart phone and tablet PC hybrid products in the market in 2012, giving consumers a surprise some consumers prefer larger screen smartphones to better access to online video content. Samsung expects overall operating profit in the first quarter amounted to $ 7.7 billion, an increase of 53%, mainly to benefit from the sales of high-end smartphones and emerging markets to offset the effects of off-season, but This marks the fifth consecutive quarter, Samsung will end a record operating profit of history Samsung spokesman said on Friday: 'We will continue to enhance our research and development spending, and flexible implementation of marketing strategies based on market conditions. 'R \u0026 D expenditure leading Apple ended in September 2012 of the fiscal year, Apple's R \u0026 D spending amounted to $ 3.38 billion, while in 2006 only $ 712 million. However, this is still far lower than Samsung's R \u0026 D spending. Scotland Royal Analyst Bank (RBS) of Lee Do-hoon said: 'Samsung insists on R \u0026 D investment. They will research the number of smart phones increased from less than 2 million people to 2.5 million people, Air Jordan 7 Retro I think they already have an exciting product line, it may be launched later this year and then subvert the entire market. 'Samsung is reborn this change. 1970s, Samsung, Sony had to split the production of television sets, for imitation. In 2006, Samsung with its streamlined design and thin screen, finally surpassed Sony as the world's first A big TV manufacturers by contrast, 70% of Samsung's revenue now comes from mobile device business .Lee Do-hoon said: 'I expect Samsung will launch Galaxy Note 3 in the fourth quarter of this year, it will be a strong product innovation. It adopts bendable display in handset size unchanged screen size increases. I think that it would be a very cool phone. '(LIU) ZDNet http://tech.163.com/13/0406/12/8RPDUBRA000915BD.html