Why not demand luxury electric providers have a way out?side is promising markets, while struggling to survive the status quo, strong demand, a luxury electric providers why depression survival dilemma? Mainly due to three factors: a proliferation of fakes; the second service is difficult and the corresponding brand; three successive impact of a price war. To collapsed priority is to improve the user experience and eliminate fake. Wen / Jia Jinghua electricity supplier promotional died down, always wanted to write, can be outside in addition to old-fashioned price war really can not find highlights. If different from previous years, this year it is the electricity supplier promotions, luxury electric provider temple library says it is ready to participate in a 1 billion luxury goods sales. In the luxury goods industry, electricity supplier freeze occasion, temple library this practice really surprising. Entity luxury stores do not promote the idea persisted for hundreds of years, such a large amount of luxury electric provider promotion, whether behind a novelty? Luxury electric providers predicament since the start of 2008, the luxury electric providers, experiencing the Great Leap Forward in 2010 after facing death amulet. Following Shanda and Netease luxury shopping platform closed, the luxury electric providers in huha network executives fled the site was hacked, but nowhere close down staff pay talks. Prior to enter the domestic market, foreign luxury brands electricity provider, some narrow fronts due Nike Air Jordan 12 to poor operating conditions, some simply exit the domestic market. At the same time, rapid growth in the domestic luxury market. China Electronic Commerce Research Center data show that in 2009 China's luxury online shopping market transaction size of 2.86 billion yuan in 2012 to reach 17 billion yuan, in 2013 is expected to exceed 20 billion yuan. Data released by Boston Consulting said that the current size of the Chinese luxury goods online sales accounted for only 3% of its overall sales, while in the United States the proportion was 12%. One side is promising markets, while struggling to survive the status quo, the luxury electric providers into survival predicament. Under the strong demand, the luxury electric providers why tepid? Tracing the source, the luxury electric providers present difficulties, for many reasons, for three main reasons: first, because the proliferation of fakes; the second is the corresponding service and luxury brands is difficult; Third, after another price war, resulting in a strong luxury brand of Shock. The proliferation of fake luxury goods has become a luxury electric providers in the development of an acute problem, but also a luxury electric providers Mishap! Dangdang 'Tissot storm', accused the United States together superior product 90% of fakes have caused an uproar. • Hermes CEO Patrick Thomas has said publicly that 80% of Internet Shopping Hermes are counterfeit products, it also gives numerous luxury site instigate a slap in the face. The service and the user experience, a luxury electric provider is also another major hardware. The audience is a luxury high-end users, for service and user experience has an extraordinarily demanding. Imagine a user in the luxury goods business platform it took 50,000 to buy a piece of watches, buy no difference in the resulting distribution services and common network, and the store shopping Nike Zoom Lunarposite experience is very different, so the experience is no doubt that greatly reduced the value of luxury goods. Objectively speaking, the luxury electric providers predicament now, supply is not a problem, is the crux of the business model. With operating traditional commodities sell luxury electric provider operating mode, hitting the wall is inevitable, and therefore some of the luxury site mismanagement and collapse will come out ahead. Luxury electric providers how to break the grim Kevin Garnett Shoes situation of the living environment, the only product, Shangpin network, serves network and other luxury electric providers began to transition, reducing the number of luxury goods in the sale. For this type of transformation model, it can only be said to Nike Lebron 11 Elite be slowly fading luxury electric provider label. Former vice president of network serves Gong Wenxiang interview that serves the total luxury goods accounted for only 5% to 10%, customer price at 300 yuan; on another luxury electric providers will be the only product on the surface seems to sell Some luxury, very high-end look, but in Nike Kobe 8 System MC fact it was the unit price has been moving downward, from the original 300 yuan to go now 160 yuan. Strictly speaking, the only product will, still product net and serves network already can not be called real luxury electric provider. To this end, the luxury electric providers how breaking, dilute the luxury electric providers transition tag is not the right way. Saying you are in transition, and also talk about a luxury electric provider? On the status, the luxury Air Nike Air Foamposite One Jordan Outlet electric providers want out of the woods, two of the most critical job is: First, to improve the user experience, be sure to make the shopping experience and service experience in line with the high-end luxury positioning; the second is to eliminate fakes. In after-sales service experience, excellent public, and other luxury goods is still net electricity supplier and major luxury brands are already completed sale entity docking, to achieve an online shopping, the store after-sale service of progress under the line. However, the luxury shopping experience electricity supplier and distribution experience, there is still a lot of deficiencies. In order to improve the user experience, temple library set up high-end clubs in Beijing, Shanghai and Chengdu three cities, to provide users with luxury consignment, identification, conservation, and online distribution services. Indeed, the temple library this approach will achieve sales of luxury electric providers the floor, the shopping experience can be a qualitative leap, but this problem can be the proliferation of fake contain it? Currently, a number of luxury electric providers still take an authorization identity, sensible people understand that this authorization ID tricky too many children. It is understood that, in order to eliminate fake, temple library identified the provision of goods and services to its customers. Because other luxury goods business platform does not provide authentication services, the luxury online shopping and selling problem remains difficult to contain. Many practitioners believe that luxury, the luxury business platform network services should be identified as a regular service, or difficult to correspond with high quality luxury goods. In the luxury store, commodity identification become routine services. Service and store dock, luxury electric providers to build solid clubs, these tools can improve the user experience of luxury shopping. However, at present this is just a luxury electric providers breaking some attempts, how effective remains to be verified. Be sure that the point is that luxury electric providers in order collapsed, must subvert the existing business Womens Nike Zoom Hyperflight PRM model, in order to reshape the business model of rebirth. What a luxury Nike Air Max for electronic business model? Objectively speaking, the luxury goods industry itself is an alternative, copy the traditional electric business models will die also is an indisputable fact. Highly educated consumers of luxury Nike Air Zoom Flight The Glove goods, high income, high identity, doomed luxury Womens Nike Kobe VIII electric provider can only take an unusual development. Problem-based luxury electric providers encounter, I believe that the electricity supplier for the Nike Hyperdunk 2014 luxury model, is the B2C + O2O fusion of the two business models. Require additional explanation point is, the core of luxury electric providers are goods and Cheap Nike Free Outlet services, the core of traditional electricity supplier commodity and prices. Luxury electric providers do not fall, the user shopping experience is impossible. True, the user can choose electricity suppliers in the luxury goods website, see the color of goods, look, but can not go to experience the flawed only by establishing a store to resolve. In other words, the Nike Jordan Hydro 2 future of luxury electric providers must be closely integrated with the store, which can ensure the quality of the shopping experience. In the luxury electric providers in the ecosystem, the store early focus is on commodity display, with repeat customers, the focus of the store into the aftermarket. Some people may question, the store has the luxury electric providers have the line, the value of electronic business platform where another expression? Both luxury electric provider will set up a physical store, the value of electronic business platform and will not be weakened, is still a very good channel. The value of a luxury building electronic business platform to attract traffic, the store, but will increase the traffic conversion rate, Supra Skytop IV because the current situation of fake goods flooding will affect the conversion of electronic business platform. Location is quite clear, the luxury business platform responsible for product display, user guide, payments and user group analysis functions; the store is responsible for distribution, identification of goods, service and value-added services members. Of course, the store will serve as a merchandise display effect, but with electronic business platform, which show distinct role. In short, the store is a luxury boutiques, luxury goods business platform is a luxury warehouse. Further, as a store of luxury electric provider platform extending shape luxury electric providers also bear heavy responsibility culture. As we all know, the luxury store has a wealth of value-added services, the luxury electric providers in this area is a big missing. To this end, the luxury electric providers to fully consider the customer needs, develop value-added service characteristics, in order to improve brand premium luxury electric business platform and create a luxury electric business culture. Needless to say, the luxury electric providers the current business model has restricted the development of this industry. Luxury electric provider is not no market, but the old model can not open hot market. Future, targeting high-end luxury electric providers landing is inevitable, each luxury brand of electric provider exploration has begun. If luxury electric providers still copy the traditional power business model, so the luxury electric providers ultimately is a concept gimmick miserably. Author Introduction Jia Jinghua, senior media and public relations people, new media marketing expert and media columnist, micro-channel public account: jiawebjn. (Via titanium Media) [Welcome to search on a micro letter 'txws_txws' Follow our official micro-channel, 6 a day to miss the wonderful article. ]